B2B Writing Success Podcast

Join Master Copywriter Steve Slaunwhite each Tuesday for tips on B2B copywriting, landing clients, and growing your freelance B2B copywriting business. B2B Writing Success will inspire and encourage you! Subscribe so you don't miss a single episode.

RSS »iTunes »

Creating a Buyer Persona

02-21-2017

Before you start writing, you need a buyer persona. Find out more about this critical tool and how you can create a buyer persona if your client doesn't have one.

More   Download

Filetype: MP3 - Size: 29.85MB - Duration: 16:15 m (256 kbps 44100 Hz)





When a Client Cancels a Project

02-14-2017

What do you do when a client cancels a project after you get started? Steve Slaunwhite has some tips on how to handle this tricky situation and what to do up front to protect yourself.

More   Download

Filetype: MP3 - Size: 25.03MB - Duration: 13:37 m (256 kbps 44100 Hz)





Four Client "Motivators" That Get You Hired

02-07-2017

When do B2B clients decide to look for a freelance copywriter to hire? Steve Slaunwhite reviews the four main motivators that trigger a need for a freelance B2B copywriter.

More   Download

Filetype: MP3 - Size: 29.85MB - Duration: 16:15 m (256 kbps 44100 Hz)





Pitching an Article to a Big Publication

01-31-2017

Publishing articles in major publications is an excellent way to position yourself as an expert and attract high-quality leads. Steve Slaunwhite gives you tips on pitching your article and getting it published.

More   Download

Filetype: MP3 - Size: 23.79MB - Duration: 17:16 m (192 kbps 44100 Hz)





Go to episodes archive