B2B Writing Success Podcast http://www.b2bwritingsuccess.com/podcast/ Join Master Copywriter Steve Slaunwhite each Tuesday for tips on B2B copywriting, landing clients, and growing your freelance B2B copywriting business. B2B Writing Success will inspire and encourage you! Subscribe so you don't miss a single episode. Podcast Generator 2.4 - http://podcastgen.sourceforge.net Mon, 16 Sep 2019 03:21:13 +0000 en ©2015 B2B Writing Success http://www.b2bwritingsuccess.com/podcast/images/itunes_image.jpg B2B Writing Success Podcast http://www.b2bwritingsuccess.com/podcast/ Join Master Copywriter Steve Slaunwhite each Tuesday for tips on B2B copywriting, landing clients, and growing your freelance B2B copywriting business. B2B Writing Success will inspire and encourage you! Subscribe so you don't miss a single episode. B2B Writing Success Podcast Steve Slaunwhite Steve Slaunwhite steve@b2bwritingsuccess.com clean Your Action Plan for Getting More Referrals Your chances of landing a client who is referred to you is higher than almost any other method of marketing yourself. In today's podcast, Steve Slaunwhite gives you a simple action plan to get more B2B copywriting referrals. Your chances of landing a client who is referred to you is higher than almost any other method of marketing yourself. In today's podcast, Steve Slaunwhite gives you a simple action plan to get more B2B copywriting referrals. http://www.b2bwritingsuccess.com/podcast/?name=2019-01-08_action_plan_for_getting_more_referrals.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2019-01-08_action_plan_for_getting_more_referrals.mp3 14:59 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b copywriting, marketing yourself no Tue, 08 Jan 2019 06:00:00 +0000 Choosing a Project-Focused Specialty When considering focusing on a particular B2B project type, there are several criteria it should meet in order to be successful. Steve Slaunwhite explains which type of projects are suited for specialization. When considering focusing on a particular B2B project type, there are several criteria it should meet in order to be successful. Steve Slaunwhite explains which type of projects are suited for specialization. http://www.b2bwritingsuccess.com/podcast/?name=2018-09-18_choosing_a_project_focused_speciality.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2018-09-18_choosing_a_project_focused_speciality.mp3 16:30 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b copywriting, marketing yourself no Tue, 18 Sep 2018 06:45:00 +0000 How to Raise Your Rates It can be frustrating when you're not getting the rates you want to get for your copywriting services. In this week's podcast, Steve Slaunwhite explains several strategies for getting paid more for your work. It can be frustrating when you're not getting the rates you want to get for your copywriting services. In this week's podcast, Steve Slaunwhite explains several strategies for getting paid more for your work. http://www.b2bwritingsuccess.com/podcast/?name=2018-09-04_how_to_raise_your_rates.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2018-09-04_how_to_raise_your_rates.mp3 18:35 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b copywriting, marketing yourself no Tue, 04 Sep 2018 14:36:00 +0000 Your Niche — The First 90 Days What do you do once you've chosen your niche? In this episode, Steve Slaunwhite outlines your next steps so you can start attracting and landing clients in your niche. What do you do once you've chosen your niche? In this episode, Steve Slaunwhite outlines your next steps so you can start attracting and landing clients in your niche. http://www.b2bwritingsuccess.com/podcast/?name=2018-08-20_your_niche_-_the_first_90_days.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2018-08-20_your_niche_-_the_first_90_days.mp3 14:04 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b copywriting, marketing yourself no Tue, 21 Aug 2018 10:49:00 +0000 How to Become an Expert When you become known as an expert, you'll have a much easier time landing clients. Steve Slaunwhite shares his tips to develop the expertise clients look for. When you become known as an expert, you'll have a much easier time landing clients. Steve Slaunwhite shares his tips to develop the expertise clients look for. http://www.b2bwritingsuccess.com/podcast/?name=2018-07-17_how_to_become_an_expert.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2018-07-17_how_to_become_an_expert.mp3 19:48 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b copywriting, marketing yourself no Tue, 17 Jul 2018 14:00:09 +0000 Getting More Referrals from Influencers Referrals from industry influencers are excellent prospects who are likely to become valuable clients. Steve Slaunwhite reveals how to get more influencer referrals so your business thrives. Referrals from industry influencers are excellent prospects who are likely to become valuable clients. Steve Slaunwhite reveals how to get more influencer referrals so your business thrives. http://www.b2bwritingsuccess.com/podcast/?name=2018-05-01_getting_more_referrals_from_influencers.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2018-05-01_getting_more_referrals_from_influencers.mp3 19:37 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b copywriting, b2b marketing tips no Tue, 01 May 2018 10:04:00 +0000 Creating a Copywriting Information Kit When someone inquires into your services, what information do you need to send them? Steve Slaunwhite explains what an information kit is, when you use it, and what should be in it. When someone inquires into your services, what information do you need to send them? Steve Slaunwhite explains what an information kit is, when you use it, and what should be in it. http://www.b2bwritingsuccess.com/podcast/?name=2018-01-23_creating_a_copywriting_information_kit.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2018-01-23_creating_a_copywriting_information_kit.mp3 20:16 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b copywriting, marketing yourself no Tue, 23 Jan 2018 11:31:00 +0000 Plugging into Communities with Rob Marsh Working from home can be isolating. In this episode, Steve Slaunwhite talks with Rob Marsh about how to engage with your peers, target market, and other communities. Working from home can be isolating. In this episode, Steve Slaunwhite talks with Rob Marsh about how to engage with your peers, target market, and other communities. http://www.b2bwritingsuccess.com/podcast/?name=2017-10-10_10_minutes_with_rob_marsh.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2017-10-10_10_minutes_with_rob_marsh.mp3 20:16 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b marketing tips no Tue, 10 Oct 2017 10:53:00 +0000 Should You Be Cold Calling? Some copywriters believe you must cold call. Others say you should never cold call. Who is right? Steve Slaunwhite has an answer for you. Some copywriters believe you must cold call. Others say you should never cold call. Who is right? Steve Slaunwhite has an answer for you. http://www.b2bwritingsuccess.com/podcast/?name=2017-08-22_should_you_be_cold_calling.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2017-08-22_should_you_be_cold_calling.mp3 15:35 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b marketing tips no Tue, 22 Aug 2017 19:46:00 +0000 Networking for Introverts Part 1 In a new series, Steve Slaunwhite tackles the topic of marketing yourself when you're an introvert. In part one, find out how planning ahead can relieve the stress of attending an event. In a new series, Steve Slaunwhite tackles the topic of marketing yourself when you're an introvert. In part one, find out how planning ahead can relieve the stress of attending an event. http://www.b2bwritingsuccess.com/podcast/?name=2017-08-07_networking_for_introverts_part_1.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2017-08-07_networking_for_introverts_part_1.mp3 14:57 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b, b2b marketing tips no Tue, 01 Aug 2017 15:13:00 +0000 Create a 30-Second Commercial The most important conversation with a prospect is your very first one. Steve Slaunwhite recommends you have a 30-second commercial at the ready for your first conversation. The most important conversation with a prospect is your very first one. Steve Slaunwhite recommends you have a 30-second commercial at the ready for your first conversation. http://www.b2bwritingsuccess.com/podcast/?name=2017-07-18_create-a-30-second-commercial.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2017-07-18_create-a-30-second-commercial.mp3 13:09 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b, b2b marketing tips no Tue, 18 Jul 2017 10:29:00 +0000 Using LinkedIn Find Clients with Steve Maurer Steve Slaunwhite talks with Steve Maurer about his success using LinkedIn to find clients. Find out what strategies they recommend you implement on LinkedIn. Steve Slaunwhite talks with Steve Maurer about his success using LinkedIn to find clients. Find out what strategies they recommend you implement on LinkedIn. http://www.b2bwritingsuccess.com/podcast/?name=2017-07-06_using_linkedin_find_clients_with_steve_maurer.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2017-07-06_using_linkedin_find_clients_with_steve_maurer.mp3 26:17 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b, b2b marketing tips no Thu, 13 Jul 2017 10:21:00 +0000 Becoming the #1 Copywriter in Your Niche When you're the #1 copywriter in your niche, you'll get more referrals and be able to charge top fees. In this episode, Steve Slaunwhite shows you how to become the go-to copywriter in your niche. When you're the #1 copywriter in your niche, you'll get more referrals and be able to charge top fees. In this episode, Steve Slaunwhite shows you how to become the go-to copywriter in your niche. http://www.b2bwritingsuccess.com/podcast/?name=2017-06-19_becoming_no1_in_a_niche.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2017-06-19_becoming_no1_in_a_niche.mp3 16:13 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b, b2b marketing tips no Tue, 04 Jul 2017 10:06:00 +0000 How NOT to Get More Referrals When you get a referral, it doesn't have to be the last one! But if you make one of these mistakes, it might be. Steve Slaunwhite's advice could make a huge difference in your freelance income. When you get a referral, it doesn't have to be the last one! But if you make one of these mistakes, it might be. Steve Slaunwhite's advice could make a huge difference in your freelance income. http://www.b2bwritingsuccess.com/podcast/?name=2017-06-06_how_not_to_get_more_referrals.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2017-06-06_how_not_to_get_more_referrals.mp3 19:01 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b, b2b marketing tips no Tue, 06 Jun 2017 10:29:00 +0000 Should You Self-Publish a Book? In this week's episode, Steve Slaunwhite talks about how he uses his book to help market his copywriting services and why you should consider self-publishing your own book. In this week's episode, Steve Slaunwhite talks about how he uses his book to help market his copywriting services and why you should consider self-publishing your own book. http://www.b2bwritingsuccess.com/podcast/?name=2017-04-25_should_you_self-publish_a_book.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2017-04-25_should_you_self-publish_a_book.mp3 16:31 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b, b2b marketing tips no Tue, 25 Apr 2017 10:48:00 +0000 Are Networking Events Worth it? Is it worth your time and effort to go to networking events to market yourself? Steve Slaunwhite discusses the pros and cons on this episode. Is it worth your time and effort to go to networking events to market yourself? Steve Slaunwhite discusses the pros and cons on this episode. http://www.b2bwritingsuccess.com/podcast/?name=2017-04-18_are_networking_events_worth_it.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2017-04-18_are_networking_events_worth_it.mp3 17:02 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b, b2b marketing tips no Tue, 18 Apr 2017 10:26:00 +0000 Permission to Portfolio Steve Slaunwhite has tips for getting clients to give their permission to include your work for them in your portfolio. His opinion is a bit different from what some copywriters believe so you'll want to hear what he has to say. Steve Slaunwhite has tips for getting clients to give their permission to include your work for them in your portfolio. His opinion is a bit different from what some copywriters believe so you'll want to hear what he has to say. http://www.b2bwritingsuccess.com/podcast/?name=2017-03-14_permission_to_portfolio.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2017-03-14_permission_to_portfolio.mp3 15:11 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b, b2b marketing tips no Tue, 14 Mar 2017 10:59:00 +0000 Pitching an Article to a Big Publication Publishing articles in major publications is an excellent way to position yourself as an expert and attract high-quality leads. Steve Slaunwhite gives you tips on pitching your article and getting it published. Publishing articles in major publications is an excellent way to position yourself as an expert and attract high-quality leads. Steve Slaunwhite gives you tips on pitching your article and getting it published. http://www.b2bwritingsuccess.com/podcast/?name=2017-01-17_pitching_an_article_to_a_big_publication.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2017-01-17_pitching_an_article_to_a_big_publication.mp3 17:16 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b, b2b marketing tips no Tue, 31 Jan 2017 11:37:00 +0000 How to Become a Big Name If you're a “big name” copywriter it's much easier to land clients and get them to pay higher rates. Steve Slaunwhite explains what it means to be a “big name” and how you can become one yourself. If you're a “big name” copywriter it's much easier to land clients and get them to pay higher rates. Steve Slaunwhite explains what it means to be a “big name” and how you can become one yourself. http://www.b2bwritingsuccess.com/podcast/?name=2017-01-17_how_to_become_a_big_name.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2017-01-17_how_to_become_a_big_name.mp3 15:45 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b, b2b marketing tips no Tue, 24 Jan 2017 11:30:00 +0000 Simplify Your Marketing How are you marketing yourself? Steve Slaunwhite explains why your marketing doesn't have to be complicated to be successful. How are you marketing yourself? Steve Slaunwhite explains why your marketing doesn't have to be complicated to be successful. http://www.b2bwritingsuccess.com/podcast/?name=2016-06-20_simplify_your_markting.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2016-06-20_simplify_your_markting.mp3 19:27 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b, b2b clients, b2b marketing no Tue, 21 Jun 2016 10:45:00 +0000 Practical Tips for Boosting Your Confidence The confidence you demonstrate when talking with prospects can make the difference in landing them as a client. Steve Slaunwhite has some practical tips to boost your confidence, even if you're a new copywriter. The confidence you demonstrate when talking with prospects can make the difference in landing them as a client. Steve Slaunwhite has some practical tips to boost your confidence, even if you're a new copywriter. http://www.b2bwritingsuccess.com/podcast/?name=2016-06-06_practical_tips_for_boosting_your_confidence.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2016-06-06_practical_tips_for_boosting_your_confidence.mp3 19:16 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b, self marketing no Tue, 14 Jun 2016 10:40:00 +0000 How to Stand Out in the Market Don't blend in with other copywriters. Use these tips from Steve Slaunwhite to stand out as a B2B copywriter so you're the one that prospects find and hire. Don't blend in with other copywriters. Use these tips from Steve Slaunwhite to stand out as a B2B copywriter so you're the one that prospects find and hire. http://www.b2bwritingsuccess.com/podcast/?name=2016-03-15_how_to_stand_out_in_the_market.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2016-03-15_how_to_stand_out_in_the_market.mp3 17:40 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b, b2b marketing tips no Tue, 15 Mar 2016 10:50:00 +0000 A Simple Way to Make a Cold Call The dreaded cold call … is it as bad as you think? It doesn't have to be. Try this radically simple method for making cold calls less intimidating. The dreaded cold call … is it as bad as you think? It doesn't have to be. Try this radically simple method for making cold calls less intimidating. http://www.b2bwritingsuccess.com/podcast/?name=2016-01-05_a_simple_way_to_make_a_cold_call.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2016-01-05_a_simple_way_to_make_a_cold_call.mp3 20:02 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b, b2b copywriting tips, marketing yourself no Tue, 12 Jan 2016 11:06:00 +0000 The Two-Thirds You Might Lose You could lose up to two-thirds of the revenue you could be earning if you make this one mistake. Steve Slaunwhite explains four easy things to do that could triple your copywriting income. You could lose up to two-thirds of the revenue you could be earning if you make this one mistake. Steve Slaunwhite explains four easy things to do that could triple your copywriting income. http://www.b2bwritingsuccess.com/podcast/?name=2015-10-16_the_two-thirds_you_might_lose.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2015-10-16_the_two-thirds_you_might_lose.mp3 16:02 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b, b2b copywriting tips, self marketing no Tue, 17 Nov 2015 06:53:00 +0000 5 Points of Value If you can position yourself as a high-value copywriter, then you're far more likely to be hired by a B2B company who is willing to pay your fees. Steve Slaunwhite has five tips for demonstrating your value to your prospects. If you can position yourself as a high-value copywriter, then you're far more likely to be hired by a B2B company who is willing to pay your fees. Steve Slaunwhite has five tips for demonstrating your value to your prospects. http://www.b2bwritingsuccess.com/podcast/?name=2015-10-09_5_points_of_value.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2015-10-09_5_points_of_value.mp3 18:04 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b, b2b copywriting tips, self marketing no Tue, 10 Nov 2015 06:41:00 +0000 Portfolio One Sheets Steve Slaunwhite shares a very effective method for sharing his portfolio with potential clients — the Portfolio One Sheet. Find out how to create your own Portfolio One Sheet that will showcase your expertise. Steve Slaunwhite shares a very effective method for sharing his portfolio with potential clients — the Portfolio One Sheet. Find out how to create your own Portfolio One Sheet that will showcase your expertise. http://www.b2bwritingsuccess.com/podcast/?name=2015-05-19_portfolio_one_sheets.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2015-05-19_portfolio_one_sheets.mp3 20:01 steve@b2bwritingsuccess.com (Steve Slaunwhite) Steve Slaunwhite b2b, b2b copywriting tips, self marketing no Tue, 19 May 2015 06:16:00 +0000 How to Stand Out as a B2B Copywriter While billing yourself as a B2B copywriter shows you have special knowledge, it takes more to get noticed. Steve Slaunwhite gives you tips on how you can differentiate yourself from other B2B copywriters so you stand out in the crowed and get hired. While billing yourself as a B2B copywriter shows you have special knowledge, it takes more to get noticed. Steve Slaunwhite gives you tips on how you can differentiate yourself from other B2B copywriters so you stand out in the crowed and get hired. http://www.b2bwritingsuccess.com/podcast/?name=2015-03-17_how_to_stand_out_as_a_b2b_copywriter.mp3 http://www.b2bwritingsuccess.com/podcast/?name=2015-03-17_how_to_stand_out_as_a_b2b_copywriter.mp3 25:59 steve@b2bwritingsuccess.comb (Steve Slaunwhite) Steve Slaunwhite b2b, business-to-business, Marketing Yourself no Tue, 17 Mar 2015 06:00:00 +0000