Date: March 26, 2014
Time: 1:30 p.m. Eastern
Topic: Effective Small Business Websites
Presenter: Dianna Huff
Award-winning B2B marketer Dianna Huff gives us a sneak peek of her presentation, Effective Small Business Websites, for the upcoming AWAI B2B Copywriting Intensive.
There are hundreds of thousands of B2B websites for companies large and small. Most of them fail to accomplish their purpose — attracting quality prospects and moving them down the marketing funnel. Dianna Huff will show you how you can help your B2B clients create an effective website that builds trust, authority, and reputation.
On this call, Diana reveals:
- How search has changed and how websites must change too
- The role of traditional SEO today
- What copy every website must have
- What mistakes B2B companies make on their websites
- And much more!
You can hear the replay here:
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