Date: May 13, 2015
Time: 4:00 p.m. Eastern Time
Topic: Highly Effective B2B Marketing Strategies
Presenter: Robin Robins
Robin Robins is a true “rock star” marketing consultant to the IT industry. She is the developer of the Technology Tool Kit, a marketing program for IT firms.
While her specialty is B2B marketing, she has also developed marketing strategies for B2C companies, both online and print. She’s an accomplished copywriter, who has been able to leverage her knowledge into a multi-million dollar business.
On the call, Robin will discuss:
- How she went from copywriter to information marketer
- Why asking if B2B is different from B2C is the wrong question
- How to approach a large B2B company and get hired
- How to partner with large corporations
- And much more!
Join us for this high-energy call and get a peek into a very successful marketing machine.
The interview is posted below. (Make sure you’re signed in to access.)