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Pam Foster: Working with B2B Clients

Pam Foster: Working with B2B Clients

February 10, 2016 | By Pam Foster | No Comments

pam_foster-150Date: February 16, 2016
Time: 1:00 p.m. Eastern Time
Topic: Working with B2B Clients
Presenter: Pam Foster

When you land a new client, you hope the relationship will develop into a long-term, profitable one — for both of you.

Pam Foster, author of the Working with B2B Clients Roadmap to Success, knows exactly how you can wow your B2B clients so you become their go-to copywriter.

On this call Pam will discuss:

  • How to win over B2B copywriting clients at “hello”
  • What should be in your proposal
  • When to talk fees and retainer agreements
  • The importance of using a creative brief and professional process
  • And much more!

You’ll be able to implement Pam’s tips right away to land… and keep top B2B clients.

The recording is posted below:


This article is reserved content for B2B Writing Success premium members. To continue reading this article please log in or become a member today.

Dive deeper:

You can find the first article in Pam’s Working with B2B Clients Roadmap to Success here.

For Pam’s program Working Effectively with Web Clients go here.

 

About the Author

Pam Foster

Pam Foster is a working B2B copywriter who has been writing corporate communications/marketing materials for 30+ years. This includes just about every type of B2B marketing copy you can think of — from sell sheets and trade show booth materials to articles, websites, blog posts, case studies, video scripts, and much more. Now, Pam works for a global veterinary association (all B2B), which means she definitely has the inside scoop on how to work with B2B clients.

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