Already a member? Login here.

Six Tips for Crafting a Powerful Personal Story

Six Tips for Crafting a Powerful Personal Story

March 20, 2017 | By Mandy Marksteiner | No Comments

Business People“We are not in the business of waiting for someone to hire us. We create our own platform,” said Bo Eason on the website for his Personal Story Power Event. During the three-day seminar, he promises that participants will “work on their story, the physicality of it, the telling of it, and the predatory nature of it, so that people don’t have the ability to look away.”

Eason is a former NFL football player who played with the Houston Oilers and the San Francisco 49ers. In 2001, he wrote and performed a one-man play called “Runt of the Litter.” He has gone on to become a public speaker and coach dedicated to helping others tap the power of their personal story and become effective, persuasive communicators.

More than ever, having a public speaking platform can blast your career forward at warp speed. But how can copywriters benefit from a public speaking workshop?

Master Copywriter Marcella Allison recently attended Eason’s workshop and shared six valuable takeaways that can turn your story from ordinary to fascinating.

This article is reserved content for B2B Writing Success premium members. To continue reading this article please log in or become a member today.


About the Author

Mandy Marksteiner

Latest in B2B Copywriting

Leave a Comment

Scroll to Top