I’ve been asked to write a lot of different projects over the last seven years. Most have been straightforward, relatively ordinary requests.
Normally, it’s for industrial sales copywriting, software product descriptions, or content marketing. Formats I know, and products I understand.
Back in my content mill days, it was nothing to write keyword-stuffed prose that made little or no sense at all. But those days are long gone. And most of what I write is routine.
But, every now and then, I get a call that borders on strange and quirky.
Last Monday was one of those days.
When my office phone started ringing, I didn’t recognize the number, but decided to answer it anyway.
On the other end of the line, a raspy voice asked, “Steve… you’re an industrial copywriter, right? I have some web copy that needs to be fixed.”
I was ready to reply when the voice broke in again.
And what she said next made my jaw drop…