If you’re a B2B content writer, I have some news you’ll love to hear: B2B content marketing continues to grow, creating more and more demand for trained B2B writers.
While there are many different types of B2B content being created today, I want to let you know about the seven most lucrative — and most in-demand — B2B content writing projects.
What do I mean by in-demand and lucrative?
Well, in my opinion, a project must meet four criteria.
There must be a growing investment among B2B companies in that type of project. In other words, they need to be budgeting more money this year in getting those types of projects done than in previous years.
Companies must prefer to work with someone who is an expert for these projects. They don’t want to hire any run-of-the-mill freelance writer, so they are looking for someone who really knows what they’re doing.
The projects must be the type of B2B content writing projects that companies outsource on a regular basis to a skilled freelance B2B writer or copywriter.
And of course, companies must pay top dollar for these types of projects.
The following seven B2B content projects are ones that meet all four of my criteria and hold the biggest opportunities for you today.