Reality Blog: B2B Copywriting Pricing Tips

One of the most perplexing parts of running a copywriting business is pricing. Many new copywriters really don’t know what to charge for their services. It was that way for me in the beginning, anyway.

There are still times when I struggle to come up with what I consider a fair price. And recently, it was one of the topics for discussion during our weekly peer group call.

Now, it’s not as difficult as it once was for me. Since I’ve been doing this a while, I feel more comfortable charging industry-standard fees. I’ve really come a long way from my five-dollars-per-article days!

So, what’s changed?

Several factors, actually. I’ve gotten more training in copywriting and content marketing. As I’ve improved my skills, my confidence level has gone up… and my pricing comfort zone along with it.

Reality Blog: How to Price Your B2B Freelance Copywriting Projects

In this article, I’d like to take you inside that peer review call and talk about some of the issues we discussed.

We’ll look at some factors many new and even experienced writers consider when figuring out what to charge.

You might be surprised that some of them really don’t, or at least shouldn’t, affect how projects are priced.

And I show you how I’ve come to feel more comfortable with the whole pricing scenario. Recent prospect contacts have made this even more necessary as I get ready to send quotes to them.

First, let’s talk about what your work is supposed to accomplish and how it affects pricing.

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