It’s hard to believe, but my tenure as the B2B Writing Success Reality Blogger is almost over. Soon, another up-and-coming copywriter will be taking the reins.
And honestly, that’s a good thing.
It will be refreshing to hear another copywriter’s perspective as he or she grows a B2B copywriting business. For me, I’ll be able to sit back and learn from them as well.
I was having a really difficult time coming up with a topic today. I wracked my brain, trying to think of something useful to share.
Sometimes I read the news or check out social media for ideas. And when I’m stuck, that often helps.
You know… sometimes inspiration comes from the most unexpected places.
That happened today.
I wandered up to the living room, thinking I’d ask Mary for some ideas. She’s good at that, even though she’s not a copywriter herself.
We kicked some ideas around, but nothing seemed to click.
Then… it happened.
I stepped back to lean on the arm of the couch to think. And stepped on a toy!
My granddaughters were there and I could hear them giggling behind me as “Granddad” started hopping around, hollering.
Little stinkers, they are!
I turned to tell them it wasn’t that funny, when the television caught my eye.
They were watching a movie and all of a sudden… I had it!
I stared at the TV screen for a few minutes, almost singing along with the animated characters.
But then… HE came on the screen and the path became clear.
“Look inside yourself, Simba. You are more than what you have become.”
So today, we’ll look behind a bit, and find out what I have become.
And what you can become, too.