Once you’ve been in business for a while as a freelance writer, you can sometimes end up with one or two clients you’re charging significantly less than your other clients.
How did you end up in this situation? Often, it’s because you quoted low to begin with and have since brought on new clients at higher rates.
Whatever happened, the rates you have been offering to these one or two clients is no longer sustainable.
Unfortunately, raising your fees is never easy. And it’s especially challenging with existing clients.
Why? Because any new fee you introduce will be “anchored” to the client’s existing fee. In other words, they’ll always compare your new rate to what they’re currently paying!
Fortunately, you can take steps to get out of this situation (and avoid it in the future!).