Social Media Roadmap: Control the Narrative

Social Media Roadmap: Control the Narrative

January 11, 2022 | By EG Orren | No Comments

Through 10 modules of this Social Media Marketing Roadmap, we’ve strategized and planned content — but we haven’t talked about writing.

It’s time for the “Act” part of the SPA-Method. (SPA is an acronym for Strategy, Plan, and Act.)

Strategy and tactics help you with positioning. But the best minds with the latest tools and greatest visual artists, along with a bottomless bank account, won’t produce the results your clients want without this missing piece of the puzzle… you need the right words.

“Who wins in business, as with life in general, will still be determined by who can communicate best.”

One way to do that: control the narrative.

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About the Author


EG Orren

EG Orren is a Marketing Strategist specializing in content & social media. She helps businesses develop, plan, and implement strategies across the full customer journey that generate comma % results. She works online but lives off-grid … proving you don’t have to be connected 24/7 to have a successful business.

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