You’ve strategized, planned, and created content for your client. Now it’s time to see how things went… You need a social media review.
Your client isn’t going to find instant success. If they’ve never done much with social media, they may be pleasantly deceived by the early “vanity metrics” that come from the shift from doing nothing to doing “something.”
But it’s important to set up realistic and long-term goals… like you would a diet.
Let’s take a look at strategies for reviewing results and increasing the odds of long-term success in this module of the Social Media Marketing Roadmap.