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Use Featured Snippets as an SEO Hack for Better Results

January 17, 2022 | By Craig Grossman | No Comments

If you’re hired to write your B2B client’s content, it can be hard work to get their web pages to rank well in a Google search.

While all the SEO tips and tools available are important and useful, what if there is an easier way to get some of your client’s content ranked even higher than the coveted #1 position in a Search Engine Results Page (SERP)?

Is this even possible? The answer is “Yes!”… with a trick invented by Google that has a funny name… called Featured Snippets.

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Posted in -Article-, B2B Content, B2B Sales Copy, Content Marketing, Premium, Web Copywriting, Working with Clients, Writing for B2B Audiences

About the Author

Craig Grossman

I'm a freelance B2B content and copywriter based in Spokane, WA. I learned a ton of business lessons as a gourmet foods broker for over 30 years! Luckily, I sold my business in January 2020 to become a full-time copywriter. I'm certified by AWAI as an SEO, UX, and Sales Enablement Copywriting Specialist. My downtime activities include hiking, skiing, gardening, investing, and being the "Bubble Guy" at children's events.