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7 Steps to Get Hired as a B2B Content Writer

Your 7-Step Guide to Attracting “A-level” B2B Copywriting Clients

January 2, 2020

…ange” budgets, publish testimonials that mention how you saved a client $5,000, etc. 6. Outline precisely the type of clients you work with By stating outright the type of clients you work with, it helps website visitors determine which side of your fence they fall on. It saves both of you time because they won’t waste your time asking if you can help them when it’s obvious that’s not where you focus. For example, if you say you only work with alt…

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Member Update with Reality Blogger Tammy Powell

3 Ways to Take Your B2B Blogging to the Next Level

November 20, 2014

…a search for the vendor, their products, or services. Almost half of the C-level executives then made a business-related purchase. Need I go on? Creating videos to publish on the B2B blog is an extremely effective way to get attention, visitors, and increase site conversions. How can you use videos in a B2B blog? You can use them a number of ways: including creating your own videos and embedding them into posts, or using the videos as inspiration…

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How BPI is Hiding in Your B2B Copywriting

Use BPI in Your B2B Copywriting to Improve Your Client’s Results

October 26, 2020

…its bits into a car! Paul’s goal was to showcase their invention at the 1930’s Radio Manufacturers Association Convention. And he did just that. He hadn’t registered or booked a display booth. But he drove his Studebaker from Chicago to Atlantic City, parked it outside the entrance and cranked up the radio to attract attention… And created $12.5 billion…   This article is reserved content for B2B Writing Success premium members. To continue readin…

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7 Tips for Healthy Client Relationships

7 Tips for Healthy B2B Client Relationships

November 21, 2019

…he time for a ‘quick’ call. Imagine!) Asking for advance payment, usually 50% up front. Expecting a formal agreement or a contract to seal the deal. Not feeling obligated to respond to an email the same day (or time). Terminating a business relationship with a client who doesn’t value you, your time, or your expertise. Sometimes clients don’t respect a freelancer’s boundaries. Even though maintaining client relationships is important, it should no…

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How B2B Copywriting Experts Prepare for Success in the New Year

How B2B Copywriting Experts Prepare for Success

December 25, 2017

…special gift to you from our experts! What do you do at the end of each year to prepare you for success in the New Year? I posed that question to our B2B copywriting experts and they graciously shared their year-end process and how they plan to make 2018 even better than this year. In this special report, you’ll find proven strategies for making 2018 your best year yet. Enjoy! This article is reserved content for B2B Writing Success premium member…

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B2B Copywriting Opportunities to Watch in 2018

B2B Copywriting Opportunities to Watch in 2018

January 1, 2018

…he hottest opportunities? The ones other copywriters haven’t noticed yet? In this member-only Special Report, our B2B Experts share their insights on hot opportunities for B2B copywriters in 2018. Enjoy! This article is reserved content for B2B Writing Success premium members. To continue reading this article please log in or become a member today….

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The Secret to Getting Noticed by B2B Copywriting Dream Clients

The Secret to Getting Noticed by B2B Copywriting Dream Clients

December 5, 2019

Of course you know a way to get clients is to get your name and work in front of prospects. When you’re top of mind with them, you’ll be the first person they reach out to for help. With repeated exposure to your name, face, and stellar work, they’ll remember you. And when they remember you, you’re their first call when the time comes to hire a freelance writer (or maybe even make a referral to another client). The Secret Way to Get Noticed by Yo…

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Use Adjacent Markets to Fill Your Client Pipeline

The Magic of Adjacent Markets Fills Your B2B Client Pipeline

November 30, 2019

…In this video tip, Ed Gandia shows you how to use adjacent markets to fill your B2B client pipeline by looking up and down the supply chain in your niche. This article is reserved content for B2B Writing Success premium members. To continue reading this article please log in or become a member today….

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Reality Blog: New Year’s Resolutions with a Plan

Reality Blog: New Year’s Resolutions with a Plan

January 3, 2018

…world… and heartfelt resolutions were voiced. Now, it’s the third day of 2018… And, you’ve got to wonder how many of those resolutions have already been broken or abandoned. And, by the end of the first week? Or first month? You may have surmised by now that I’m not an enthusiastic fan of resolutions. Don’t get me wrong. I’ve made a ton of them myself. And… broken every one of them in short order. I believe there are several things inherently wro…

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How to Negotiate a Better Offer with a B2B Agency

Stop Late Copywriting Payments by Charging Late Fees

November 25, 2019

Getting paid on time is one of the challenges of being a freelance B2B writer. You are running a business, so a late invoice payment can impact your cash flow. You know you’re not the cause of this delay, but it’s stressful to not know when, or if, you’re getting paid. You don’t want to be the bad guy when payments are late, because you don’t want to jeopardize future projects. Still, it’s frustrating when consistent follow-up results in excuses…

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