Articles by EG Orren

What’s Better Than Marketing Yourself? UNmarketing Yoursel

What’s Better Than Marketing Yourself? UNmarketing Yourself

By EG Orren / November 3, 2022

Scott Stratten says you’ll attract a more loyal following by switching from marketing yourself… to UNmarketing. Here’s how.

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LinkedIn Marketing Tips for Recent Updates

LinkedIn Marketing Tips for Recent Updates

By EG Orren / June 7, 2022

As LinkedIn makes changes to keep you on the platform longer, here’s what you need to know about the impact to your LinkedIn marketing.

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Use These 3 Content Rules So Your Content Rules

Use These 3 Content Rules So Your Content Rules… Literally

By EG Orren / May 16, 2022

Want to write better content? Ann Handley literally wrote the content rules. Use her three themes to make your own content rule.

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Facebook Marketing Success Tips for Today

Facebook Marketing Success Tips for Today’s Audiences

By EG Orren / April 18, 2022

Facebook business rules change… and Facebook users get savvier. Use these updated Facebook marketing tips to succeed with today’s ads.

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Tools of Titans: Think Big and Build Small

Tools of Titans: Think Big and Build Small to Grow Your Business

By EG Orren / April 11, 2022

If freelancers approach the glut of information in Tools of Titans the right way, you can think big/build small for business success.

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Fire Up Your Creativity with The Artist’s Way

Can The Artist’s Way Show You How to Fire Up Your Creativity?

By EG Orren / February 24, 2022

Doing the exercises in The Artist’s Way, I felt myself gaining clarity, confidence, and creativity. Wouldn’t you love to do the same?

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SM Roadmap: A Social Media Strategy

Social Media Roadmap: A Social Media Strategy Recap

By EG Orren / February 15, 2022

In Module 16 of our Social Media Marketing Roadmap, we recap what we’ve covered, and we talk how to achieve success with a social media strategy.

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SM Roadmap: Strategy for B2B/B2C Clients

Social Media Roadmap: Strategy for B2B/B2C Clients

By EG Orren / February 8, 2022

When you’re designing a social media marketing strategy for a B2B/B2C client, the messaging can get tricky ─ consider these things.

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SM Roadmap: Strategy for B2B-Only Clients

Social Media Roadmap: Strategy for B2B-Only Clients

By EG Orren / February 2, 2022

There are specific customer behaviors that B2B-only clients need to consider… and adjust for… when planning social media strategy.

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Social Media Roadmap: The Social Media Review

Social Media Roadmap: The Social Media Review

By EG Orren / January 25, 2022

You can’t just set and forget your social media plan. There’s a rinse and repeat loop you need to follow in a social media review.

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