Articles by Gordon Graham

Gordon Graham on B2B Content Marketing

By Gordon Graham / February 5, 2018

In this video interview, Gordon Graham discusses B2B Content and the different ways content is used in today’s B2B marketing.

By Gordon Graham / January 15, 2018

In this video interview, Gordon Graham discusses the place white papers have in today’s B2B marketing strategy.

By Gordon Graham / January 5, 2017

Gordon Graham talks about how B2B companies are using white papers and how you can add them to your content marketing services.

By Gordon Graham / April 28, 2016

Gordon Graham discusses the 2016 B2B Content Marketing report and highlights the best opportunities for B2B copywriters in the next year.

By Gordon Graham / January 20, 2015

Gordon Graham discusses current trends in content marketing and how you can leverage your skills and get more business.

By Gordon Graham / September 19, 2014

White paper expert Gordon Graham discusses ways you can repurpose content you’ve written for even more benefit.

By Gordon Graham / April 2, 2014

Gordon Graham reveals tips to writing effective white papers and unveils the one thing you must never put in a white paper.