Articles by Judith Culp Pearson

Reality Blog: Opportunity Awareness Grows Success

Reality Blog: Opportunity Awareness Grows Success Quickly

By Judith Culp Pearson / July 27, 2022

Shift from order taker to a valued copywriter and marketer with retainer clients. Practice opportunity awareness and discover their needs.

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Reality Blog: Help More Clients Hire You

Reality Blog: Empower Your Profile to Help More Clients Hire You

By Judith Culp Pearson / July 20, 2022

Empower your LinkedIn profile and website with who you want to serve. Clarity on your niche or specialties helps more clients hire you.

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Reality Blog: Want faster business growth? Try a success coach

Reality Blog: Want faster business growth? Try a success coach

By Judith Culp Pearson / July 13, 2022

Copywriters study writing skills but may run into a gap between skills and paying clients. Finding a business success coach can solve that.

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Reality Blog: Secret Success Tool: Readability

Reality Blog: Secret success tool readability to grow more sales

By Judith Culp Pearson / July 6, 2022

Use this secret success tool, readability, to grow sales and increase loyal B2B buyer numbers. Easy reading and search results are what your buyers want.

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Reality Blog: Coping with Rejection

Reality Blog: How to Cope with Rejection

By Judith Culp Pearson / June 29, 2022

Rejection hurts. We feel pain, depression, and even a brain freeze. Try these three approaches to cope and move forward.

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Reality Blog: Gain Success with B2B Buyer Personas

Reality Blog: How to Grow Your Success Using B2B Buyer Personas

By Judith Culp Pearson / June 22, 2022

B2B buyers want the same experience they get with B2C. For that, buyer personas provide the insights you need to engage them.

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Reality Blog: Writing B2B Video Scripts for Profit

Reality Blog: Writing B2B Video Scripts for Fun and Profit

By Judith Culp Pearson / June 15, 2022

Video scripts support pre-sale, sale, and post-sale needs. Use these eight tips to have fun… and earn high fees from B2B video script writing.

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Reality Blog: B2B Stories ─ the New Success Heroes

Reality Blog: B2B Stories are the New Success Heroes

By Judith Culp Pearson / June 8, 2022

B2B stories have become the new success heroes to engage prospects. They are now an essential part of marketing strategy.

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Reality Blog: Are You Awash in Bookmarks?

Reality Blog: Feel Like You’re Awash in Research Bookmarks?

By Judith Culp Pearson / June 1, 2022

As B2B writers, we do lots of research. It leads to masses of bookmarks that leave you lost. Here are tips to take control.

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Reality Blog: B2B Writers Find Clients and Income on Upwork

Reality Blog: B2B Writers Find Clients and Income on Upwork

By Judith Culp Pearson / May 25, 2022

Find writing clients and increase earnings with an Upwork profile. Target your ideal projects, your niche, and start earning.

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