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Articles by Jen Phillips April

12 Smart Easy Ways to Market Your B2B Copywriting Business

12 Smart Easy Ways to Market Your B2B Copywriting Business

By Jen Phillips April / January 16, 2020

Whether you’re a newbie or an experienced writer, these simple marketing tasks will help you find new B2B clients and grow your B2B copywriting business.

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8 Questions to Ask a Client Before Every Copywriting Project

8 Questions to Ask a Client Before Every Copywriting Project

By Jen Phillips April / December 19, 2019

Your projects will go smoother and be more on target when you ask your B2B copywriting clients these eight questions before every project.

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How to find SEO clients

6 Ways to Find B2B SEO Content Clients

By Jen Phillips April / December 9, 2019

Want to specialize in SEO, but not sure where to find clients? Use these six tried-and-true methods to get B2B SEO content clients.

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This 3-Part Structure Adds Power to Your Writing

Use This 3-Part Structure to Add Power to Your B2B Copywriting

By Jen Phillips April / December 2, 2019

Every kind of B2B copy benefits from the magic of story. Use this three-part structure to power up your B2B copywriting.

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Use the Ice Cream Method to Get Clients

Your Ice Cream Method Action Plan to Build Your Writing Business

By Jen Phillips April / November 28, 2019

Sometimes prospecting for B2B copywriting clients is as simple as serving up a scoop of delicious ice cream… here’s how.

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3 Must-haves for SEO and Content Marketing

3 Must-Have Elements of SEO and Content Marketing

By Jen Phillips April / November 11, 2019

Before you start writing content for a client, make sure you’ve got these three must-have elements for good SEO and content marketing.

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Writing in your clients brand voice

Are You Writing Copy in Your Client’s Brand Voice?

By Jen Phillips April / October 17, 2019

One thing a lot of copywriters don’t pay attention to is their client’s (and their own) brand voice. It’s really important, and here’s why…

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Use your personality to choose your marketing

Use Your Marketing Personality to Grow Your Business

By Jen Phillips April / October 10, 2019

Are your marketing efforts the right ones for your business? Or are you spinning your wheels? Use your personality as your guide.

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4 Ways to Stay In Touch with Past B2B Clients

4 Ways to Stay In Touch with Past B2B Clients

By Jen Phillips April / September 23, 2019

Marketing can require a lot of outreach to get results; improve your odds by targeting past B2B clients using these four strategies.

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Storytelling in B2B Copywriting

Storytelling in B2B Sales Copy

By Jen Phillips April / September 16, 2019

When you think of storytelling in B2B copy, you might think of case studies or customer success stories. And you’d be right. But the stories don’t stop there. Every piece of copy has the potential for sharing a story.

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