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Articles by Jen Phillips April

Two Key Lead-Generation Projects Can Earn You $2,000 or More

Two Key Lead-Generation Projects Can Earn You $2,000 or More

By Jen Phillips April / October 15, 2020

How do you help your client bring in new customers, unfamiliar with their brand? You establish authority and show them how the product has helped other customers — with two key lead-generation pieces.

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Why You Must Talk Money Before Sending a Proposal

Why You Must Talk Money Before Sending a B2B Proposal

By Jen Phillips April / October 8, 2020

Don’t blow it by being shy about The Money Talk. Bring it up naturally and position it to highlight your value before you submit your B2B client proposal.

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5 Critical Elements Every B2B Video Needs to Have

5 Critical Elements Every B2B Video Needs to Have

By Jen Phillips April / September 28, 2020

If you want not just a good B2B video, but an excellent one, don’t miss these five elements you must have.

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Pitch Like a Journalist to Find Freelance Success

Pitch Like a Journalist to Find B2B Freelance Copywriting Success

By Jen Phillips April / September 10, 2020

Use this technique from journalism to let B2B copywriting clients hear what you can do for them… and set yourself up for B2B freelance success.

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Framework for How to Write a Better Blog Faster with One Trick

How to Write Your B2B Blog Faster and Better with One Trick

By Jen Phillips April / August 31, 2020

Use the TEEL framework to write your B2B blogs faster and with higher quality.

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3-Pronged Approach to Finding Clients on LinkedIn

A 3-Pronged Approach to Finding B2B Writing Clients on LinkedIn

By Jen Phillips April / August 27, 2020

Even if you’re already using LinkedIn to connect with B2B writing clients, you’re probably still under-using this valuable tool. Read on to increase LinkedIn’s value with a three-pronged strategy for getting clients on LinkedIn.

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Proven Method to Get B2B Clients with One Sample

Proven Method to Get B2B Freelance Clients with One Sample

By Jen Phillips April / August 20, 2020

Don’t let lack of experience stop you. You can get B2B freelance clients, with just one sample, when you use this proven method to prospect.

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"Hidden" Content Marketing Writing Opportunities

Three “Hidden” Content Marketing Opportunities for B2B Writers

By Jen Phillips April / August 6, 2020

There are three “hidden” content marketing projects you can pitch to new or existing clients to increase your revenue and help them improve their content marketing results.

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Grow Your B2B Client Work Even in an Uncertain Economy

Achieve Your B2B Copywriting Goals by Doing This Every Single Day

By Jen Phillips April / July 30, 2020

Use this software industry technique to hit every one of your B2B copywriting goals this year.

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Make the Business Case for a B2B Content Marketing Strategy

Make the Business Case for a B2B Content Marketing Strategy

By Jen Phillips April / July 2, 2020

Just creating a bunch of content doesn’t mean you have a content marketing strategy… focused on buyers and leveraging the buyer’s experience to move them along to purchase. Instead, use these five elements for a successful content marketing strategy.

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