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Articles by Jen Phillips April

6 Follow-Up Tips That Build Client Relationships

6 Follow-Up Strategies That Build B2B Client Relationships

By Jen Phillips April / June 4, 2020

Does it feel pushy to you when you think about following up with a lead? If it does, you’re not alone. But it’s necessary to build client relationships… so use these six tips to master “the follow-up”… no push required.

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7 Steps to Get Hired as a B2B Content Writer

7 Steps You Can Take Today to Get Hired as a B2B Content Writer

By Jen Phillips April / May 19, 2020

Follow these seven steps to get hired as a content writer by B2B clients, and your calendar will be full sooner than you think.

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A CM Best Practice: What Do You Write? Ideas Here

A CM Best Practice: What Are You Writing? Idea Generators

By Jen Phillips April / May 5, 2020

If you ever find yourself searching for topic ideas for your content marketing job, read on for some great idea generation techniques.

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B2B Content Best Practice: Who Are You Writing For?

B2B Content Roadmap Best Practice: Who Are You Writing For?

By Jen Phillips April / April 28, 2020

In B2B content marketing, you really need to get this one thing correct, or your copy will fail. Use these best practices to succeed.

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10 Favorite Writing Tools for Productive B2B Copywriters

10 Favorite Writing Tools for Productive B2B Copywriters

By Jen Phillips April / April 16, 2020

These 10 favorite writing tools for B2B writers keep you focused, monitor your grammar, and much more. Boost your productivity by trying one or two today.

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How Big Is the B2B Content Opportunity? So Big

How Big Is the B2B Content Marketing Opportunity? So Big…

By Jen Phillips April / April 14, 2020

B2B Content Marketing opportunities cut across every industry, and dozens of types of projects. So just how BIG is this opportunity?

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Roadmap for Success: From Michelin Guides to Blogs

Roadmap for Success: From Michelin Guides to Today’s Blog Posts

By Jen Phillips April / April 7, 2020

What do Michelin Guides and blog posts have in common? They build trust and establish expertise… and something else key to B2B leads.

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Income Bridge to Freelance Writing Success

3 Tips for an Income Bridge to Your Freelance Writing Business

By Jen Phillips April / March 23, 2020

Building your freelance writing business is easier when you use these three questions to guide your actions and generate income.

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12 Ways to Create Your Weekly B2B Marketing Plan

Create a Weekly Marketing Plan for Your B2B Copywriting Business

By Jen Phillips April / March 9, 2020

Use these two questions and 12 tactics to re-calibrate your B2B copywriter’s marketing plan to fit your business and your needs.

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10 Ways to Land B2B Copywriting Clients Now

10 Ways to Land B2B Copywriting Clients Now

By Jen Phillips April / March 5, 2020

You’ve acquired your B2B copywriting skills. You’ve chosen your niche. You’ve set up your B2B website. Follow these 10 tips to land B2B clients… now.

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