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Articles by Julia Borgini

3 Mistakes to Fix on Your B2B Freelance Website

3 Mistakes to Fix on Your B2B Freelance Copywriting Website

By Julia Borgini / January 25, 2021

Want to beef up your B2B freelance website’s lead generation capability? Start by fixing these three common mistakes.

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How to Book More Work When a B2B Client Ghosts You

How to Book More Work When a B2B Client Ghosts You

By Julia Borgini / January 11, 2021

Use these strategies to re-kindle a prospecting conversation gone silent… and book more B2B client work.

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How a Podcast Can Help Your Freelance Business

How a Podcast Can Help Your Freelance Copywriting Business

By Julia Borgini / December 31, 2020

Here are seven reasons why podcasts can help your freelance copywriting business.

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How to Create a Portfolio If You’re a Ghostwriter

How to Create a Portfolio for Your B2B Business If You’re a Ghostwriter

By Julia Borgini / December 24, 2020

When your main freelance project is ghostwritten content, how can you show prospects a portfolio of your work? These five tips ensure you protect your clients’ confidentiality and prove your worth to prospects.

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Want Freelance Success? Ask a Different Question

Want B2B Freelance Success? Ask a Different Question

By Julia Borgini / November 26, 2020

You can have B2B freelance success with a steady stream of well-paying clients… Just ask a different question to shift your mindset (and actions).

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Get Clients Using This Secret Lead Gen Technique

The Secret to Creating E-books and Using Them to Get Clients

By Julia Borgini / November 9, 2020

You know you “should” create some kind of lead magnet to get clients. Using this secret method makes it easier… and much quicker.

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Using Email Courses as Client Lead Generation

Using Email Courses as Lead Generation for Your Writing Business

By Julia Borgini / October 29, 2020

Find out how email courses are effective lead gen projects… fun to write and free up your time for more active marketing techniques.

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How One Writer Tripled Her Income by Saying “No”

How One B2B Copywriter Tripled Her Income by Saying “No”

By Julia Borgini / October 1, 2020

One B2B copywriter was able to triple her income within a six-month period by instituting these five strategies into her business decision-making.

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Grow Your B2B Client Work Even in an Uncertain Economy

Grow Your B2B Client Work Even in an Uncertain Economy

By Julia Borgini / September 17, 2020

Outside forces can impact our freelance writing businesses. It can be hard to look past tomorrow or next week, but it is possible to grow your B2B client workload during uncertain times.

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This Secret B2B Market Pays Well and Isn’t Crowded

This Secret B2B Market Pays Freelancers Well and Isn’t Crowded

By Julia Borgini / September 14, 2020

Want a chance to make over $100 an hour or get a $5,000 retainer contract in a B2B market that isn’t competitive or well-known? Read on.

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