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In this video from the B2B Online Summit, Michael Katz reveals why B2B newsletters should be part of your content marketing strategy.
Michael Katz discusses how you can break into a new niche, land your first client, and generate a steady stream of clients for life.
Copywriters who do what they sell have more success getting clients. Michael Katz looks at how this applies to e-newsletter subject lines.
Michael Katz reveals why e-newsletters are a fun and profitable way to supercharge your B2B freelance copywriting business.
What makes one newsletter more compelling than another? Michael Katz reveals four newspaper secrets that can make the difference.
Michael Katz reveals his successful four-tiered relationship marketing system for attracting and retaining ideal clients.
Are you getting paid for copywriting projects while your highest-value skills remain uncompensated? Michael Katz explains your greatest value.
What’s better than a polished elevator statement? Michael Katz reveals a more effective strategy.
What a savvy water delivery guy taught Michael Katz about marketing and how you can get hired by making a personal connection.
Michael Katz explores another perspective for selecting your target market and how you can become the leading expert in your niche.