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Articles by Steve Maurer

Reality Blogger Steve Maurer’s Wrap Party

Reality Blogger Steve Maurer’s Wrap Party

By Steve Maurer / December 31, 2018

Join us as we thank Steve Maurer for two years as the B2B Writing Success Reality Blogger.

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Reality Blog: Copywriting Success by Keeping it Simple

Reality Blog: Copywriting Success by Keeping it Simple

By Steve Maurer / December 26, 2018

Copywriting Success can be achieved with just a few simple basics. Here’s how you can get started quickly and easily.

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Reality Blog: The Meaning of a Successful Writer’s Life

By Steve Maurer / December 19, 2018

Meaning and entitlement are key parts of a successful writer’s life. Here’s how…

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Reality Blog: An Audit of My Copywriting Business

Reality Blog: An Audit of My Copywriting Business

By Steve Maurer / December 12, 2018

Position yourself for more success next year by taking an honest look at your copywriting business. Here’s how…

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Reality Blog: Your Inbox Holds a Wealth of Copywriting Prospects

Reality Blog: Prospecting for Gold in Your Inbox

By Steve Maurer / December 5, 2018

Do you need to find copywriting prospects? Before you hit delete, check your inbox for hidden treasures… And clients.

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Reality Blog: Need a B2B Niche? Try Adjacent Industry Prospects

Reality Blog: Another Option for Your B2B Niche

By Steve Maurer / November 28, 2018

Are you stuck finding a profitable B2B niche to write for? Try this method to expand your search for ideal clients.

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Reality Blog: Extra Benefits from Your Copywriting Business

Reality Blog: Extras from Your Copywriting Business

By Steve Maurer / November 21, 2018

You started your copywriting business to make money. But there are more benefits you can enjoy.

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Reality Blog: Bridging the Reader's Curiosity Gap in B2B Copy

Reality Blog: Bridging the Reader’s Curiosity Gap

By Steve Maurer / November 14, 2018

Is long-form copy dead? No, just long, boring copy. Here’s how to use the Curiosity Gap to keep your reader engaged as long as necessary.

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Reality Blog: Give Your Copywriting Business a TIME Audit

Reality Blog: Give Your Business a TIME Audit

By Steve Maurer / November 7, 2018

At the AWAI Copywriting Bootcamp, Ted Capshaw explained how important TIME is to your copywriting business success.

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Reality Blog: How and Where to Find Good B2B Copywriting Clients

Reality Blog: Where to Find B2B Copywriting Clients

By Steve Maurer / October 31, 2018

Every copywriter wonders where to find good B2B copywriting clients. The good news is, there are plenty of them. Here’s how I’ve found my clients.

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