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Articles by Steve Maurer

To Get Noticed on LinkedIn, Speak Up! Here’s How

To Get Noticed on LinkedIn, Speak Up! Here’s How

By Steve Maurer / June 14, 2021

Tooting your own horn isn’t bad. Especially if you do it using someone else’s trumpet. Yes, it’s possible… with stealth promotion.

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How to Use Network Ripples to Build Your Business

How to Use B2B Networking Ripples to Build Your Business

By Steve Maurer / June 7, 2021

LinkedIn is an incredible business-building tool. Follow these tips to maximize the benefits you get from using “ripple networking.”

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Reality Blogger Steve Maurer’s Wrap Party

Reality Blogger Steve Maurer’s Wrap Party

By Steve Maurer / December 31, 2018

Join us as we thank Steve Maurer for two years as the B2B Writing Success Reality Blogger.

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Reality Blog: Copywriting Success by Keeping it Simple

Reality Blog: Copywriting Success by Keeping it Simple

By Steve Maurer / December 26, 2018

Copywriting Success can be achieved with just a few simple basics. Here’s how you can get started quickly and easily.

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Smartphones, Content, and the B2B Buying Experience

Reality Blog: The Meaning of a Successful Writer’s Life

By Steve Maurer / December 19, 2018

Meaning and entitlement are key parts of a successful writer’s life. Here’s how…

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Reality Blog: An Audit of My Copywriting Business

Reality Blog: An Audit of My Copywriting Business

By Steve Maurer / December 12, 2018

Position yourself for more success next year by taking an honest look at your copywriting business. Here’s how…

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Reality Blog: Your Inbox Holds a Wealth of Copywriting Prospects

Reality Blog: Prospecting for Gold in Your Inbox

By Steve Maurer / December 5, 2018

Do you need to find copywriting prospects? Before you hit delete, check your inbox for hidden treasures… And clients.

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Reality Blog: Need a B2B Niche? Try Adjacent Industry Prospects

Reality Blog: Another Option for Your B2B Niche

By Steve Maurer / November 28, 2018

Are you stuck finding a profitable B2B niche to write for? Try this method to expand your search for ideal clients.

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Reality Blog: Extra Benefits from Your Copywriting Business

Reality Blog: Extras from Your Copywriting Business

By Steve Maurer / November 21, 2018

You started your copywriting business to make money. But there are more benefits you can enjoy.

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Reality Blog: Bridging the Reader's Curiosity Gap in B2B Copy

Reality Blog: Bridging the Reader’s Curiosity Gap

By Steve Maurer / November 14, 2018

Is long-form copy dead? No, just long, boring copy. Here’s how to use the Curiosity Gap to keep your reader engaged as long as necessary.

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