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Discover how to add credibility boosters such as recommendations and endorsements to your LinkedIn profile so you stand out to your prospects.
Leaving your LinkedIn summary blank is like putting up a blank billboard. Here’s how to write a summary that appeals to your best prospects.
The first step in building a powerful LinkedIn profile is to create a header that will help your best prospects find you when they search.
Find out how you can use LinkedIn to make positive connections with prospects and turn them into clients.
What’s the difference between a niche, a category, and a target market? And do you need to choose one? Steve Maurer has some answers.
Steve Maurer’s top three takeaways from the 2015 Web Copy Intensive weren’t just three copywriting tips. He spotted three essential themes of success.
All too often, the About Us page on a B2B website is an afterthought. But with good copy, it can be a tool to build trust and authority.
Having a strong LinkedIn profile can help prospects find you more easily and determine that you are the copywriter they want to hire.