Steve Slaunwhite, Author at B2B Writing Success

Selling Yourself to B2B Marketing Directors

Written by Steve Slaunwhite on February 7, 2019 · 2 Comments

When you understand what’s important to the marketing directors of B2B companies you want to write for, it’s easier to get them to hire you. Read more »

How to Differentiate Yourself as a B2B Copywriter

The specialized skills you have as a B2B copywriter are only the first step in differentiating yourself. Here’s a 3-step process to help you stand out as unique. Read more »

What to Do When Your Client Goes Silent

What to Do When Your Copywriting Client Goes Silent

It’s disconcerting when a copywriting client goes silent in the middle of a project. Here’s what to do... Read more »

7 Tips to Shorten Copy without Losing Impact

What do you do when the copy you wrote is too long to fit the available space? Here are seven tips to shorten your copy without losing impact. Read more »

How to Write B2B Scripts (Part 2)

Writing scripts for B2B companies takes a slightly different approach. Here’s what you need to know to do a great job on these fun and lucrative projects. Read more »

How to Get B2B Scriptwriting Work (Part 1)

Writing scripts for B2B companies can be a lot of fun, and lucrative, too. But getting those gigs requires a slightly different approach. Here’s how to do it. Read more »

How to Ask Your Clients for Referrals

When you use this technique to ask clients for referrals, you’ll hear from more of your ideal prospects. And they will be ready to hire you on the spot. Read more »