Articles by Steve Slaunwhite
When you use this technique to ask clients for referrals, you’ll hear from more of your ideal prospects. And they will be ready to hire you on the spot.
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Account-based marketing is an effective way to land dream B2B clients. And you’ll only need a few of them to stay busy!
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Lead magnets are a great way for B2B copywriters to attract prospects. Here’s how to choose the right kind for your business.
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This little-known B2B copywriting tip can make writing B2B copy easier and much more effective.
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When you have an accurate buyer persona, you can write your B2B copy faster and more easily. Plus, you’ll know exactly what to say to get a prospect to buy.
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The business conversational style is best for B2B copywriting, but some clients prefer a more formal approach. Here’s how to win them over.
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Small businesses can be excellent potential clients for B2B copywriters. Here are helpful tips for working with them.
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At some point, you may have to quit a B2B copywriting project. Here are some tips to help.
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When your main contact leaves, you must be proactive to keep the client. Here are 5 tips to help.
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Stay on target when you use this 5-step strategy to write high-performing B2B sales copy faster and easier.
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