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Articles by Tammy Powell

Use Copywriting Persona for Client Calls

Reality Blog: Try a Copywriting Persona for Your Next Phone Call

By Tammy Powell / October 2, 2019

If you get nervous talking to clients on the phone, a copywriting persona may be just the thing you need. Here’s how it works…

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Reality Blog: What to Do When Client Phone Calls Go Wrong

Reality Blog: What to Do When Phone Calls Go Wrong

By Tammy Powell / September 25, 2019

Phone calls with new clients can sometimes be a challenge. Here’s what Tammy Powell learned from a call that didn’t go so well…

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Reality Blog: Should You Hold a Space for Clients?

Reality Blog: Should You Hold a Space for Clients?

By Tammy Powell / September 18, 2019

A new client seems enthusiastic but is slow to approve your proposal. How long do you hold a space in your schedule for them?

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Reality Blog: Working With International Clients, Part II

Reality Blog: International Clients, Part 2

By Tammy Powell / September 11, 2019

This week, Reality Blogger Tammy Powell offers more real-world advice on how to find and work with international copywriting clients.

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Reality Blog: Working With International Clients, Part II

Reality Blog: Working with International Clients, Part I

By Tammy Powell / September 4, 2019

This 2-part series covers important tips for working with international clients, including spelling changes, currencies, and more.

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Who's your copywriter support system

Reality Blog: Who’s Your Copywriter Support System?

By Tammy Powell / August 28, 2019

As a copywriter, which of these folks do you know in your life? There’s the friend or family member who asks you how long you […]

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Setting your fees

Reality Blog: Should You Set Your Fees By the Project Or By the Hour?

By Tammy Powell / August 21, 2019

How do you determine how long a project will take you? To some extent, it comes with practice. But at the same time, I find […]

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Freelancer Office Hours

Reality Blog: Should freelancers have office hours?

By Tammy Powell / August 14, 2019

“Are you available during regular business hours?” It was something I had never planned to answer as a freelancer… After all, I enjoy the “free” […]

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bagels and copywriting

Reality Blog: Lessons From a Bagel Shop

By Tammy Powell / August 7, 2019

There’s a little bagel shop near my new house… And so far, they’ve gotten my order wrong every single time. I’m not exaggerating — and […]

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Reality Blog: How to Decrease Your Word Count

Reality Blog: How Much Editing Is Too Much?

By Tammy Powell / July 31, 2019

As a B2B copywriter, you may sometimes experience “post-Send button remorse.” If you’ve felt it before, then I’m sure you already know what I’m talking […]

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