B2B Content

B2B content includes a wide variety of projects that help communicate key information to prospects and customers. It includes articles, case studies, blogs, white papers, infographics, videos, and much more.

Want to Be a Better Writer? Write When You Write

Want to Be a Better Writer? Write When You Write

July 11, 2022

Instead of getting caught up in writing perfectly, Natalie Goldberg says if you want to be a better writer, write when you write.

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3 Tips to Create Fun B2B Marketing Content

3 Tips to Create Fun B2B Marketing Content

July 7, 2022

Write fun B2B marketing, and you’ll forge deeper connections with customers, making them want to come back for more.

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3 Steps to Powering Up B2B SEO

3 Steps to Powering Up B2B SEO

June 30, 2022

Your client may be using ineffective B2B SEO tactics for their content… follow these three steps to power up your client’s B2B SEO.

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Zap Out an E-book for Your Copywriting Business

Zap Out an E-book for Your Copywriting Business

June 27, 2022

Cynthia Saarie created an e-book to help her sell her B2B writing services… see how you too can zap out an e-book for your business.

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Reality Blog: B2B Stories ─ the New Success Heroes

Reality Blog: B2B Stories are the New Success Heroes

June 8, 2022

B2B stories have become the new success heroes to engage prospects. They are now an essential part of marketing strategy.

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How to Pitch White Papers for More Income

How to Pitch White Papers for More Work and More Income

May 19, 2022

B2B prospects are consuming a lot of content these days. White papers are a big part of that mix — here’s how to pitch white papers.

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Use These 3 Content Rules So Your Content Rules

Use These 3 Content Rules So Your Content Rules… Literally

May 16, 2022

Want to write better content? Ann Handley literally wrote the content rules. Use her three themes to make your own content rule.

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Answering Your Copywriting Blogging Questions

Answering Your Copywriting Blogging Questions

May 5, 2022

You’re convinced you need your own blog but you still want answers to some key copywriting blogging questions before you start.

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How to Know If Your Copywriting Blog Is Working

How to Know If Your Copywriting Blog Is Working

April 28, 2022

Curtis Dennis started his own blog and measured his progress for us in this three-part series… here’s how he knows if his blog is working.

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Rocket Your Copywriting Business with Emotional Storytelling

Rocket Your Copywriting Business with Emotional Storytelling

April 14, 2022

Even in B2B copy, one of the most effective methods of persuading someone to buy is emotional storytelling.

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