B2B Content

B2B content includes a wide variety of projects that help communicate key information to prospects and customers. It includes articles, case studies, blogs, white papers, infographics, videos, and much more.

conversational content

How to Win Time and Attention with B2B Conversational Content

November 24, 2022

Lead with conversational content, build relationships with your B2B prospects, and you can win time and attention. Here’s how to do that.

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What to Know About Updating vs Repurposing Content

What’s Important to Know About Updating and Repurposing Content

November 10, 2022

Content Marketing involves updating and repurposing content. What’s the difference? A lot. Here’s what to know to help your clients.

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How to Repurpose Content to Attract New Clients

How to Repurpose Content to Attract New Clients

September 19, 2022

Here are some tips to repurpose content for your own marketing and help you make your past efforts work for your future.

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Expert Tips to Boost B2B Content Marketing Efforts

3 Expert Tips to Maximize Your B2B Content Marketing Efforts

September 5, 2022

How do you maximize your B2B content marketing efforts? By using these three expert-vetted tips.

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Want to Be a Better Writer? Write When You Write

Want to Be a Better Writer? Write When You Write

July 11, 2022

Instead of getting caught up in writing perfectly, Natalie Goldberg says if you want to be a better writer, write when you write.

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3 Tips to Create Fun B2B Marketing Content

3 Tips to Create Fun B2B Marketing Content

July 7, 2022

Write fun B2B marketing, and you’ll forge deeper connections with customers, making them want to come back for more.

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3 Steps to Powering Up B2B SEO

3 Steps to Powering Up B2B SEO

June 30, 2022

Your client may be using ineffective B2B SEO tactics for their content… follow these three steps to power up your client’s B2B SEO.

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Zap Out an E-book for Your Copywriting Business

Zap Out an E-book for Your Copywriting Business

June 27, 2022

Cynthia Saarie created an e-book to help her sell her B2B writing services… see how you too can zap out an e-book for your business.

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Reality Blog: B2B Stories ─ the New Success Heroes

Reality Blog: B2B Stories are the New Success Heroes

June 8, 2022

B2B stories have become the new success heroes to engage prospects. They are now an essential part of marketing strategy.

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How to Pitch White Papers for More Income

How to Pitch White Papers for More Work and More Income

May 19, 2022

B2B prospects are consuming a lot of content these days. White papers are a big part of that mix — here’s how to pitch white papers.

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