B2B Content
B2B content includes a wide variety of projects that help communicate key information to prospects and customers. It includes articles, case studies, blogs, white papers, infographics, videos, and much more.
Here are 3 ways to sell B2B script writing services to clients to be used in webinars, explainer videos, social media videos, and more.
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Consuming content via B2B videos is becoming more common. But that brings with it some “silent” responsibilities marketers must attend to.
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You know you “should” create some kind of lead magnet to get clients. Using this secret method makes it easier… and much quicker.
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Find out how email courses are effective lead gen projects… fun to write and free up your time for more active marketing techniques.
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How do you help your client bring in new customers, unfamiliar with their brand? You establish authority and show them how the product has helped other customers — with two key lead-generation pieces.
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While your B2B copywriting should be conversational and informal, there are some grammar mistakes that should never be made.
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If you want not just a good B2B video, but an excellent one, don’t miss these five elements you must have.
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Longer B2B projects can make you sick of working on them. Use these seven strategies to stay focused and get your project out the door.
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Use the TEEL framework to write your B2B blogs faster and with higher quality.
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But here I sit, struggling to write with a fast-approaching deadline. Sounds like it’s time to share my tips on beating writer’s block.
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