B2B Content
B2B content includes a wide variety of projects that help communicate key information to prospects and customers. It includes articles, case studies, blogs, white papers, infographics, videos, and much more.
Follow this anatomy of a killer e-book landing page for your freelance website to increase credibility and effectiveness.
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A powerful B2B video script, written by you, will deliver big results for your client… and for you.
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Steve Slaunwhite shares three copywriting formulas he developed… that don’t stifle creative freedom… and they’re proven to work in the B2B market.
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Staring at a blank page is an impediment to speed. But using these proven article formats will make your writing quicker and more effective.
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Here’s how to turn that ugly first draft into a mesmerizing story with the coveted conversational tone.
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Here are 3 ways to sell B2B script writing services to clients to be used in webinars, explainer videos, social media videos, and more.
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Consuming content via B2B videos is becoming more common. But that brings with it some “silent” responsibilities marketers must attend to.
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You know you “should” create some kind of lead magnet to get clients. Using this secret method makes it easier… and much quicker.
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Find out how email courses are effective lead gen projects… fun to write and free up your time for more active marketing techniques.
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How do you help your client bring in new customers, unfamiliar with their brand? You establish authority and show them how the product has helped other customers — with two key lead-generation pieces.
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