B2B Content Archives - Page 2 of 8

Make B2B Social Media Work Harder for Your Clients

Written by Candice Lazar on December 10, 2018 · Leave a Comment

Many B2B companies use social. A few more do social monitoring. But here’s the important next step… Read more »

The Key First Step for Every Copywriting Project

You’ve landed a prime copywriting project. But before you dive into the writing, there’s a key step you need to take first to make writing faster and easier. Read more »

Captivate Any Audience with This Writing Technique

Use this writing technique to flood your prospect’s brain with feel-good hormones that encourage a positive response to your writing. Read more »

7 Tips to Shorten Copy without Losing Impact

What do you do when the copy you wrote is too long to fit the available space? Here are seven tips to shorten your copy without losing impact. Read more »

Reality Blog: Bridging the Reader’s Curiosity Gap

Is long-form copy dead? No, just long, boring copy. Here’s how to use the Curiosity Gap to keep your reader engaged as long as necessary. Read more »

Your First B2B Writing Project: 10 Success Tips

Congratulations! You’ve landed your first B2B writing project. Here are 10 tips to help you complete it successfully. Read more »

B2B Writing Success Member Update — 4Q 2018

Join us on October 31 when we’ll recap the 2018 AWAI Copywriting Bootcamp and discuss how to finish strong in 2018. Read more »

Get B2B Clients with a Contently Portfolio

Having a Contently portfolio is an easy way to get your article-writing skills in front of high-quality clients. Read more »

How to Write B2B Scripts (Part 2)

Writing scripts for B2B companies takes a slightly different approach. Here’s what you need to know to do a great job on these fun and lucrative projects. Read more »

2018 AWAI Copywriting Bootcamp Live Blog

Get tips, tricks, and copywriting insights from world-class copywriters in this live blog from the 2018 AWAI Copywriting Bootcamp. Read more »