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B2B Reality Blog

B2B Reality Blogger Tammy Powell gives you real-life insights into launching and growing your copywriting business.

Check out the new Reality Blog each Wednesday to see what’s new in Tammy’s business.

Reality Blog: An Intro to Website Analytics

Reality Blog: An Intro to Website Analytics

June 3, 2020

When a visitor arrives at your site, what do they do? How can you know for sure? Better than a crystal ball, website analytics show you exactly what they are doing.

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Reality Blog: My Best B2B Copywriting Career Advice

Reality Blog: My Best B2B Copywriting Career Advice

May 27, 2020

In her final post as Reality Blogger, Tammy Powell offers up her best B2B copywriting career advice and tips for success.

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Reality Blog: Repurposing Content for Your Clients

Reality Blog: Repurposing Content for Your B2B Copywriting Clients

May 20, 2020

Not all copy needs to be written from scratch. Sometimes, you can repurpose content for your clients and earn additional paychecks.

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Reality Blog: Using Humor in Your Copywriting

Reality Blog: Using Humor in Your Copywriting

May 13, 2020

Sometimes, infusing humor into your copywriting projects can make the copy more effective. Here are some considerations and examples…

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RReality Blog: Crafting an Effective Call to Action

Reality Blog: Tips for Crafting an Effective Call-to-Action

May 6, 2020

Learn how to craft a call-to-action that’s customized to your client’s brand and goals — for effective copy and happy clients.

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Reality Blog: Tips for Writing with Distractions

Reality Blog: Tips for Writing with Distractions

April 29, 2020

When you’re facing changes at home, impending errands, or other distractions, try these tips to keep writing through it all.

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Reality Blog: Will Clients Help Pay for Training?

Reality Blog: Will Clients Help Pay for Your Copywriting Training?

April 22, 2020

Some clients may be willing to help pay for your training as a copywriter. Here are some tips to consider prior to asking.

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Question B2B Clients for Better Project Outcomes

Reality Blog: Don’t Let B2B Writer Business Worries Get You Down

April 15, 2020

Reality Blogger Tammy Powell shares her experience with — and advice to overcome — three common worries for new and experienced B2B writers.

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Reality Blog: Maximize Your Slow Times as a B2B Copywriter

Reality Blog: Maximize Your Slow Times as a B2B Copywriter

April 8, 2020

During slow times as a copywriter, don’t waste time worrying — instead, try one of these tasks to get motivated and back on track.

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Reality Blog: Staying Healthy as a Copywriter

Reality Blog: Staying Healthy as a Copywriter

April 1, 2020

If recent headlines have you thinking about how to stay healthy as a copywriter, try these tips for health and well-being.

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