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B2B Reality Blog

B2B Reality Blogger Judith Culp Pearson gives you real-life insights into growing your copywriting business.

Judi spent over 30 years in the spa and wellness industry and has been a serial entrepreneur. Even owning and running a private postsecondary career school offering esthetics training.

But she realized the long-term prospects in her chosen industry weren’t good. So she turned to AWAI for help building her new copywriting career. She’s been a COS member since 2016.

Check out the new Reality Blog each Wednesday to see what’s new in Judi’s business.

Reality Blog: Tips to Find Higher-Paying Clients

Reality Blog: Master’s Tips to Find Higher-Paying Clients

May 18, 2022

Once you’ve got your first few clients, you want to move to higher-paying clients. Try these tips from three “A-listers” to level up.

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Reality Blog: Are You Feeling Overwhelmed?

Reality Blog: When You’re Feeling Overwhelmed, You Need a Backup Plan

May 11, 2022

Feeling overwhelmed can stop you in your tracks. To manage the feelings, try these three tips to overcome them and get back on track.

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Reality Blog: The 7 Components of Your Own Brand

Reality Blog: The 7 Components of Your Personal Brand

May 4, 2022

Your brand connects you with your ideal prospect. More than a name or logo, it’s seven parts that tie together to sell what you do.

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Reality Blog: Business Management Success Tips

Reality Blog: Business Management Success Tips

April 27, 2022

The busier you get with clients, the easier it can be to allow some activities to slip… unless you follow these business success tips.

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Reality Blog: First Retainer Client Is Exciting

Reality Blog: First Retainer Client is Exciting – Until…

April 21, 2022

Retainers can be great recurring income or a nightmare. Here’s how to choose the perfect client and structure the retainer for success.

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Reality Blog: AI to Better Understand Prospects

Reality Blog: AI Is a New Way to Better Understand Your Prospects

April 13, 2022

There’s a new way to gain insights about the person you’d like to hire you. It uses exciting, amazingly accurate AI technology.

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Reality Blog: Understand Branding to Boost Value

Reality Blog: Understand Branding to Boost Your Value to Clients

April 6, 2022

Understand branding and you have an edge to help clients. New or rebranding support earns you more and helps companies grow.

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Reality Blog: Winning Writing Apps Boost Success

Reality Blog: Use Winning Writing Apps to Boost Your Success

March 30, 2022

The right writing apps are your virtual assistants available 24/7, so you submit clean, error-free copy and increase success.

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Reality Blog: Make Money Solving Customer Service Problems

Reality Blog: Make Big Money ─ Solve Customer Service Problems

March 23, 2022

Unhappy customers? Discover ways to solve customer service problems, and you’ll be their hero, go-to writer, and increase your fees.

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Reality Blog: B2B Shifts in Marketing Can Help You Earn Big

Reality Blog: B2B Shifts in Marketing Can Help You Earn Big

March 16, 2022

B2B shifts are already happening. B2B needs more copy, and you’ll earn higher fees with more projects if you know how to write these.

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