B2B Sales Copy

B2B sales copy is the direct-response side of B2B copywriting and includes lead generation, website copy, sell sheets, video scripts, key message copy platforms and more!

Reality Blog: B2B Stories ─ the New Success Heroes

Reality Blog: B2B Stories are the New Success Heroes

June 8, 2022

B2B stories have become the new success heroes to engage prospects. They are now an essential part of marketing strategy.

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5 Ways to Use Storytelling to Attract New Clients

5 Surprising Ways to Use Storytelling to Attract New Clients

May 30, 2022

Here are five unexpected ways to use your marketing to incorporate storytelling to attract B2B clients and boost your profits.

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5 Email Marketing Examples that Work in B2B

5 Email Marketing Examples that Work in B2B

May 23, 2022

Here are five examples of email marketing campaigns, proven through testing and re-testing, that work for B2B audiences.

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Why You Must Do Email Segmenting for B2B Audiences

Why You Must Do Email Segmenting for B2B Audiences

March 3, 2022

B2B purchases often involve a variety of decision-makers. To get the right message to the right person, use email segmenting.

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7 Sales Copy Tips That Increase Response Rates

7 Sales Copy Tips That Increase Response Rates

February 7, 2022

In sales, if you snooze, you lose. Here are seven sales copy tips that enable sales reps to send quick emails that get responses.

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Reality Blog: Content and Copy for Six-Figures

Reality Blog: Use Content and Copy to Energize More Six-figure Growth

January 26, 2022

Use a blend of content and copy to energize your B2B business growth into six-figures. Start with clarity on how they differ.

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5 Ways to Boost Content Value and Avoid Fluff

5 Ways to Boost Content Value and Avoid Fluff in Your Copywriting

January 24, 2022

Don’t use extra words just to meet a word count. Avoid fluff using these five methods… and boost your content value in the process.

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Land Clients with These Outreach Scripts

Land Clients with These Prospecting Outreach Scripts

January 20, 2022

Want to ramp up a fledgling business or grow an existing one? Use these outreach scripts to make it a simple, repeatable process.

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Use Featured Snippets as an SEO Hack

Use Featured Snippets as an SEO Hack for Better Results

January 17, 2022

Is there a way to help your clients rank even higher than first position for some of their content? Yes: use Featured Snippets.

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4 Effective Ways to Write Irresistible Leads

4 Effective Ways to Write Irresistible Leads

January 13, 2022

Get past the brain’s natural filter for irrelevant information by using these four ways to hook your reader with an irresistible lead.

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