B2B Sales Copy
B2B sales copy is the direct-response side of B2B copywriting and includes lead generation, website copy, sell sheets, video scripts, key message copy platforms and more!
There’s a powerful sales tool on B2B websites most copywriters never think about. Here’s what it is and how you can use it to help your clients.
Read More …
B2B website writing projects can be rewarding. But these projects can easily go wrong if you’re not careful. Here are tips for managing them effectively.
Read More …
Fascinating B2B videos start with a well-written script. Here’s how to make your B2B video scripts more engaging and interesting.
Read More …
I was sitting with a marketing director for a senior housing agency. She asked me to review the company brochures and make recommendations. The three […]
Read More …
What would it mean for your business if random prospects you didn’t know reached out to you? I don’t mean in a specific email or […]
Read More …
Date: April 29, 2019 Time: 12:00 noon Eastern Time Topic: B2B Writing Success — Member Update Presenter: Charlotte Hicks With Bootcamp and Job Fair just […]
Read More …
With big copywriting projects, it’s easy to get lost in the details and feel overwhelmed. Try this advice to make things more manageable.
Read More …
New copywriters often make these common B2B copy mistakes. Here’s how you can avoid them so your copy is more effective.
Read More …
Sometimes it’s difficult to face a blank page and come up with new ideas. So how do you train yourself to be more creative? Try this…
Read More …
Do you know how your clients really measure success? It might not be sales, leads, or new clients. To get it right, it pays to do your homework!
Read More …