B2B Sales Copy
B2B sales copy is the direct-response side of B2B copywriting and includes lead generation, website copy, sell sheets, video scripts, key message copy platforms and more!
Is long-form copy dead? No, just long, boring copy. Here’s how to use the Curiosity Gap to keep your reader engaged as long as necessary.
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This simple strategy can keep visitors on your freelance website longer and even win them over as clients.
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Congratulations! You’ve landed your first B2B writing project. Here are 10 tips to help you complete it successfully.
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Join us on October 31 when we’ll recap the 2018 AWAI Copywriting Bootcamp and discuss how to finish strong in 2018.
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Writing scripts for B2B companies takes a slightly different approach. Here’s what you need to know to do a great job on these fun and lucrative projects.
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Get tips, tricks, and copywriting insights from world-class copywriters in this live blog from the 2018 AWAI Copywriting Bootcamp.
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Writing scripts for B2B companies can be a lot of fun, and lucrative, too. But getting those gigs requires a slightly different approach. Here’s how to do it.
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Copywriting deadlines are a powerful tool in helping you get your work done… and probably in more ways than you’ve thought about.
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There are times clients make copy revision requests. Here’s how to handle them professionally.
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This little-known B2B copywriting tip can make writing B2B copy easier and much more effective.
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