B2B Sales Copy
B2B sales copy is the direct-response side of B2B copywriting and includes lead generation, website copy, sell sheets, video scripts, key message copy platforms and more!
So, I made quite a few small changes to my site and then assembled them into a red flag checklist for your website.
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While your B2B copywriting should be conversational and informal, there are some grammar mistakes that should never be made.
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If you want not just a good B2B video, but an excellent one, don’t miss these five elements you must have.
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Longer B2B projects can make you sick of working on them. Use these seven strategies to stay focused and get your project out the door.
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Applying the scientific principles of influence to your own B2B copywriting projects amps up your results. See how.
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Use the TEEL framework to write your B2B blogs faster and with higher quality.
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But here I sit, struggling to write with a fast-approaching deadline. Sounds like it’s time to share my tips on beating writer’s block.
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Boost your web traffic with images… Here is our list of 14 of the best image-sourcing sites and what kind of images you’ll find.
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If your B2B prospect fears they’ll need to change to use your product, using the Change Curve lets them see your message of help.
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When a visitor arrives at your site, what do they do? How can you know for sure? Better than a crystal ball, website analytics show you exactly what they are doing.
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