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B2B sales copy is the direct-response side of B2B copywriting and includes lead generation, website copy, sell sheets, video scripts, key message copy platforms and more!
Your B2B clients are always looking for ways to get more leads. Here are seven strategies you can use.
Stay on target when you use this 5-step strategy to write high-performing B2B sales copy faster and easier.
When a client wants revisions to your copywriting project, you might be justified in asking for more money.
Discover why copywriter David Garfinkel doesn’t just look at the positive aspects of the product he’s selling when he writes copy.
Copywriting makeovers or rewrites can be lucrative projects. Here’s how to avoid potential problems.
B2B companies have a huge challenge managing their websites. Here’s how you can help.
In a recent survey, B2B buyers revealed what they like least about the B2B buying process. Here’s what you need to know.
When you have a good grasp on B2B Sales Methods, you’re able to use them in unexpected situations — like these.
Join us on April 30 when we’ll talk about shifts in marketing and copywriting and how you can capitalize on the changes.
Writing B2B radio ads can be fun and profitable. Here are eight tips to help you write a good ad when you land a client.