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B2B sales copy is the direct-response side of B2B copywriting and includes lead generation, website copy, sell sheets, video scripts, key message copy platforms and more!
When you write effective B2B headlines, your copy gets read. Here are easy ways to make any B2B headline stronger.
In this video interview, Steve Slaunwhite discusses B2B email marketing and the type of content to include in each email in an email series.
Regardless of where you are in your copywriting journey, these five B2B copywriting tips will help you reach your goals faster.
It’s easy to prevent image theft from a WordPress site. Use these four methods to protect the images you post online.
Mary Rose Maguire shares how she gets insights into any target market to better connect with prospects so her copy gets more sales.
While much of B2B copywriting involves short copy, there are times you’ll want to use B2B long form copy. Here are seven examples.
On November 15, we’re chatting with the lively Katie Momo about her copywriting journey and life as an in-house copywriter.
Join us October 30 for a wrap-up of the recent AWAI Copywriting Bootcamp and an update for what’s new and coming on the site.
Get tips, tricks, and copywriting insights from world-class copywriters in this live blog from the 2017 AWAI Copywriting Bootcamp.
When talking with a potential B2B client, ask this one question to open the door to more project opportunities.