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Business Basics

Owning a freelance business is so much more than just writing. Don’t be overwhelmed – these resources will guide you through all aspects of running a business including financial management, scheduling, working with other freelancers, and much, much more!

Non-writing copywriting skills

Reality Blog: More PICK Skills Spur Your Writing Success in 2022

January 19, 2022

Enhance your PICK skills and spur your writing success in 2022. NOTE: They have nothing to do with your years of writing or experience.

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B2B Writing Success Book Club

BWS Member Book Club Discussion – Tools of Titans

January 4, 2022

Join us for our January Book Club discussion, open to B2B Writing Success members only… we’ll talk about Tim Ferriss’s Tools of Titans.

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Reality Blog: Drive Your Career Success

Reality Blog: Want To Drive Your Career Success? Make a Roadmap

December 22, 2021

Want to drive your career success higher? It’s time to plan, discover your strengths, and make a roadmap to turn dreams to realities.

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3 Steps to a More Productive Day

3 Steps to a More Productive Day

November 18, 2021

Freelancing requires different routines than being an employee. Follow these three steps to get back to a productive day.

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Judith Culp Pearson

Reality Blog: Why Would B2B Clients Want to Hire You?

November 3, 2021

As your new Reality Blogger, let’s get acquainted. I found I needed outside help to see why B2B clients would want to hire me.

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Reality Blog: A Reality Blogger Retrospective

Reality Blog: A Reality Blogger Retrospective

October 27, 2021

Since AWAI has chosen the next B2B Reality Blogger, a brief retrospective seemed like an excellent topic for my last post.

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How I Gained My Copywriting Identity

How I Gained My Copywriting Identity

October 18, 2021

I was an expert in my field. Then I changed careers and suffered an identity crisis. Here’s what I did to gain my copywriting identity.

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Five Ways to Fuel Your Resilience

Five Ways to Fuel Your Resilience and Build Your Business

October 11, 2021

Overcome adversity and stay on track with your business-building activities with one tool — here are five ways to fuel your resilience.

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Reality Blog: Isaac Newton's Copywriting Laws

Reality Blog: Isaac Newton’s Three Laws of Copywriting

September 29, 2021

Newton’s Laws could be called the three laws of copywriting. Inside, I explain how 400-year-old science can grow your business today.

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3-Alarm Productivity Secret for Freelance Success

3-Alarm Productivity Secret for Freelance Success

September 27, 2021

Enjoy the freedom and flexibility of your writer’s life by using this three-alarm productivity secret to ensure your freelance success.

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