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Marketing Your Services

Sometimes we get so busy working for our clients we forget that we need to market ourselves and our freelance business. These resources will help you reach your target market and promote your business to your ideal prospects.

Writing Expert Articles for Your Niche

Writing Expert Articles for Your Niche

July 17, 2017

Find out how Liz Farr was able to get her expert articles in a national trade publication and how she’s leveraging them to attract clients.

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Showcase Your Writing Skills with a Portfolio One Sheet

Showcase Your Skills with a Portfolio One Sheet

July 6, 2017

When a client asks to see your portfolio, don’t overwhelm them with samples. Give them your Portfolio One Sheet instead.

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6 Ways to Attract Prospects to Your Freelance Website

6 Ways to Attract Prospects to Your Website

July 3, 2017

The more prospects who see your freelance website, the more clients you’re likely to get. Use these six strategies to get more visits.

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Marketing Yourself: The Perpetual Impact Platform

Marketing Yourself: The Perpetual Impact Platform

June 6, 2017

Follow these seven steps to create a Perpetual Impact Platform to transform you from complete stranger to trusted advisor.

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Two Techniques for a Winning Elevator Pitch

Two Techniques for a Winning Elevator Pitch

May 18, 2017

“What do you do?” Having a solid elevator pitch as your answer is key to impressing potential prospects.

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The Best Lead Magnet for Freelance Copywriters

The Best Lead Magnet for Freelance Copywriters

May 4, 2017

There are many different formats for lead magnets. Which works best for freelance copywriters? Steve Slaunwhite gives you his advice.

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Six Tips for Crafting a Powerful Personal Story

Six Tips for Crafting a Powerful Personal Story

March 20, 2017

A powerful personal story can help you get hired. Here are six tips to help you make your story more compelling.

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Reality Blog: Should You Have a Blog on Your Site?

March 15, 2017

Do you have a blog on your website? Here’s why you may want to add one if you don’t and how to make it shine.

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Executive Summary: The Key to Establishing a Brand

Executive Summary: The Key to Establishing a Brand

February 27, 2017

Casey Demchak reveals the easiest and most effective way to establish your brand as a freelance copywriter.

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Marketing Tips for Introverts

Marketing Tips for Introverts

February 22, 2017

In this video interview, Marcia Yudkin discusses how you can market yourself and your business effectively, even if you’re an introvert.

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