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How to Create an Accurate B2B Buyer Persona

Written by Steve Slaunwhite on August 23, 2018 · Leave a Comment

When you have an accurate buyer persona, you can write your B2B copy faster and more easily. Plus, you’ll know exactly what to say to get a prospect to buy. Read more »

How to Win the Conversational Style Argument

The business conversational style is best for B2B copywriting, but some clients prefer a more formal approach. Here’s how to win them over. Read more »

Self-Confidence and Success as a B2B Copywriter

Think you need heaps of self-confidence to be successful as a B2B copywriter? Turns out you don’t! Here’s what you need instead… Read more »

Working with Small Businesses as a B2B Copywriter

Small businesses can be excellent potential clients for B2B copywriters. Here are helpful tips for working with them. Read more »

When You Need to Quit a B2B Copywriting Project

At some point, you may have to quit a B2B copywriting project. Here are some tips to help. Read more »

3 Ways to Make Your B2B Copy More Compelling

Follow these three tips and your B2B copy will be more engaging and more appealing to decision makers. Read more »

How to Raise Your Fees Without Breaking a Sweat

Want to raise your fees without stress? Try this strategy… Read more »

How to Keep a B2B Client When Your Contact Leaves

When your main contact leaves, you must be proactive to keep the client. Here are 5 tips to help. Read more »

A 5-Step Method for Better B2B Sales Copy

A 5-Step Method for Writing Better B2B Sales Copy Faster

Stay on target when you use this 5-step strategy to write high-performing B2B sales copy faster and easier. Read more »

How to Find a Copywriting Mentor

A business mentor can help you be successful faster. Here’s how you can find a mentor for your copywriting business. Read more »