Already a member? Login here.

Free Content

These free resources cover a wide range of topics within B2B copywriting and give you just a taste of what you can access as a member of B2B Writing Success.

Can You Solve This B2B Copywriting Problem?

June 18, 2013

There are many types of media that B2B copywriters can use. Pete Savage tells us about one that’s in high demand now.

Read More …

Quick Tip: When to Use Features in B2B Copy

June 12, 2013

B2B Copywriters who understand when they should explain a product’s features instead of its benefits can write better copy for their B2B clients.

Read More …

The 3 Audiences B2B Copywriters Must Reach

June 12, 2013

Brian E. Whitaker explains the big payoff for B2B Copywriters who can reach three different audiences.

Read More …

B2B Buyers Want Personal Benefits

June 12, 2013

Bob Bly examines a unique aspect of B2B copywriting – the dual needs and emotions of the B2B buyer.

Read More …

7 Ways B2B Marketing Is Different

June 12, 2013

Bob Bly examines some important differences between copywriting for the consumer market and the B2B market.

Read More …

B2B Marketing: 5 Big Myths

June 8, 2013

Bob Bly examines the myths that online and social media have replaced print direct response media and white papers in B2B marketing.

Read More …

Quick Tip: What Makes B2B Copywriting Different

June 8, 2013

Quick Tip: One key difference between B2B copywriting and writing for consumers.

Read More …
Scroll to Top