Free Content
These free resources cover a wide range of topics within B2B copywriting and give you just a taste of what you can access as a member of B2B Writing Success.
There are many types of media that B2B copywriters can use. Pete Savage tells us about one that’s in high demand now.
Read More …B2B Copywriters who understand when they should explain a product’s features instead of its benefits can write better copy for their B2B clients.
Read More …Brian E. Whitaker explains the big payoff for B2B Copywriters who can reach three different audiences.
Read More …Bob Bly examines a unique aspect of B2B copywriting – the dual needs and emotions of the B2B buyer.
Read More …Bob Bly examines some important differences between copywriting for the consumer market and the B2B market.
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Quick Tip: One key difference between B2B copywriting and writing for consumers.
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