Writing for B2B Audiences
As a B2B copywriter, it’s important to understand the unique nature of B2B copywriting. Here you’ll find tips that will help you connect with the B2B buyer and write more effective B2B copy.
Could Artificial Intelligence help B2B clients and B2B copywriters meet an almost insatiable need for content?
Read More …
Staring at a blank page can be unsettling. Using this tactic completely torpedoes the blank page blues and helps you write faster.
Read More …
Sometimes, infusing humor into your copywriting projects can make the copy more effective. Here are some considerations and examples…
Read More …
Learn how to craft a call-to-action that’s customized to your client’s brand and goals — for effective copy and happy clients.
Read More …
Follow these three content marketing best practices to capture a trending preferred B2B buying experience.
Read More …
Having a B2B social media presence is required for B2B companies today. But which platform? Who are you talking to? What are you saying? Follow these five tips to improve the success of your B2B social media marketing strategy.
Read More …
Clients need your guidance for their social media use. These five essential elements ensure your B2B social copy hits its mark with prospects.
Read More …
Too many words discourage readers with short attention spans and negatively impacts readability… so use these instead.
Read More …
Jargon hurts your copy more than you think… Use these tips to keep your B2B copy clean, clear, and communicating effectively.
Read More …
How to change your social media handles (and why you’d want to) Since we live so much of our lives online today, many freelance […]
Read More …