Writing for B2B Audiences
As a B2B copywriter, it’s important to understand the unique nature of B2B copywriting. Here you’ll find tips that will help you connect with the B2B buyer and write more effective B2B copy.
Want to write better content? Ann Handley literally wrote the content rules. Use her three themes to make your own content rule.
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Find out how you can adapt these techniques for B2B brand storytelling used by top B2B brands for your own copywriting business.
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Even in B2B copy, one of the most effective methods of persuading someone to buy is emotional storytelling.
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There’s a new way to gain insights about the person you’d like to hire you. It uses exciting, amazingly accurate AI technology.
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Understand branding and you have an edge to help clients. New or rebranding support earns you more and helps companies grow.
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The right writing apps are your virtual assistants available 24/7, so you submit clean, error-free copy and increase success.
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Sales enablement content projects are a significant part of the explosion of sales enablement activities. Here are the six most popular projects.
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Unhappy customers? Discover ways to solve customer service problems, and you’ll be their hero, go-to writer, and increase your fees.
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Instead of worrying about AI, think about artificial intelligence as a co-pilot to help you. Here are five ways AI can help you write.
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Creating content positively impacts your business. But if you’re not consistent, you may need to overcome one of these five fears.
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