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Writing for B2B Audiences

As a B2B copywriter, it’s important to understand the unique nature of B2B copywriting. Here you’ll find tips that will help you connect with the B2B buyer and write more effective B2B copy.

Social Media Handles

How to Change Your Social Media Handles

July 29, 2019

How to change your social media handles (and why you’d want to)   Since we live so much of our lives online today, many freelance […]

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Reality Blog: Copywriting Deadlines Inspire Creativity

Reality Blog: Copywriting Deadlines Inspire Creativity

June 26, 2019

If you’ve ever struggled to come up with new ideas for your copywriting projects, here’s how a blog — and a deadline — can help.

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Reality Blog: How to be Creative on Demand

Reality Blog: How to be Creative on Demand

March 13, 2019

Sometimes it’s difficult to face a blank page and come up with new ideas. So how do you train yourself to be more creative? Try this…

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How Do Your Clients Measure Success?

How Do Your Clients Measure Success?

February 14, 2019

Do you know how your clients really measure success? It might not be sales, leads, or new clients. To get it right, it pays to do your homework!

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How to Triple-Check Your Copy and Make It Shine

How to Triple-Check Your Copy and Make It Shine

January 17, 2019

Use this three-step method to proofread your copy and make it shine.

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How to Access Your Writing Creativity Matrix

How to Access Your Writing Creativity Matrix

December 24, 2018

When you access your writing creativity, you’ll find a unique way to express your message, which can help you draw in your prospect.

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Nick Usborne: Short Form Copywriting Tips and Your Writing Voice

Nick Usborne: Short Form Copywriting Tips and More

December 17, 2018

In this video interview, Nick Usborne discusses copywriting tips for short form copy and more…

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The Key First Step for Every Copywriting Project

The Key First Step for Every Copywriting Project

December 6, 2018

You’ve landed a prime copywriting project. But before you dive into the writing, there’s a key step you need to take first to make writing faster and easier.

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Captivate Any Audience with This Writing Technique

Captivate Any Audience with This Writing Technique

November 19, 2018

Use this writing technique to flood your prospect’s brain with feel-good hormones that encourage a positive response to your writing.

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7 Tips to Shorten Copy without Losing Impact

7 Tips to Shorten Copy without Losing Impact

November 15, 2018

What do you do when the copy you wrote is too long to fit the available space? Here are seven tips to shorten your copy without losing impact.

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