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Writing for B2B Audiences

As a B2B copywriter, it’s important to understand the unique nature of B2B copywriting. Here you’ll find tips that will help you connect with the B2B buyer and write more effective B2B copy.

Reality Blog: How to Blast Through Writer’s Block

Reality Blog: How to Blast Through Writer’s Block

February 21, 2018

Every writer experiences writer’s block now and then. Here’s how to overcome it so you keep moving forward.

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Lessons on Writing Style from the King of Horror

Lessons on Writing Style from the King of Horror

February 19, 2018

Does your writing style reveal fear? These two tips from Stephen King will banish your fear and improve your writing.

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Leverage Your Product Knowledge as a B2B Writer

Leverage Your Product Knowledge as a B2B Writer

January 25, 2018

When you use what you know about a product or a market on other projects, you’ll write faster, have more fun, and get more work.

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How to Write Effective B2B Headlines

How to Write Effective B2B Headlines

December 14, 2017

When you write effective B2B headlines, your copy gets read. Here are easy ways to make any B2B headline stronger.

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3 Tips from Fiction Writing for B2B Copywriters

3 Tips from Fiction Writing for B2B Copywriters

November 23, 2017

Fiction writing has more in common with B2B copywriting than you might think. Here are three writing tips that apply to both fiction and copywriting.

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Know Your Target Market to Make More Sales

Know Your Target Market to Make More Sales

November 20, 2017

Mary Rose Maguire shares how she gets insights into any target market to better connect with prospects so her copy gets more sales.

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2017 and Beyond: What’s Hot in B2B Copywriting

2017 and Beyond: What’s Hot in B2B Copywriting

September 5, 2017

On September 7, Steve Slaunwhite will discuss the trends he sees in B2B copywriting and the best opportunities for freelancers today.

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4 Ways to Boost Your Creativity

4 Ways to Boost Your Creativity

August 31, 2017

Use these four tips to boost your creativity so your B2B copy grabs your prospect’s attention and gets results.

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B2B Copy Critiques

B2B Copy Critiques

August 22, 2017

On August 28, join us for a live B2B copy critique. You’ll see how edits happen in real time and get pointers for your own copy.

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B2B Writing Success Member Update — August 2017

B2B Writing Success Member Update — August 2017

July 28, 2017

Join us August 1 and find out three strategies to quickly take your writing skills from novice to seasoned expert.

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