Content Marketing
Content marketing is a growing area of B2B marketing and includes all types of content produced to educate and inform potential prospects.
Before you start writing content for a client, make sure you’ve got these three must-have elements for good SEO and content marketing.
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If you’ve ever struggled to come up with new ideas for your copywriting projects, here’s how a blog — and a deadline — can help.
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Getting people on your email newsletter list is just step one. Here’s how to get them to read and engage with your content.
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An email newsletter is an excellent way to get more prospects into your sales funnel. Here are five simple tips to help you get more subscribers.
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Writing every day is a proven way to sharpen your writing skills. Here’s a way to turn your articles into samples and make money from them too.
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Many B2B buyers perform a micro-moment search before they buy. Here’s how to capitalize on the opportunity to get their attention early in the buying cycle.
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Creating content without a strategy isn’t effective. Here’s how to create a simple content marketing strategy that works.
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Need to write a newsletter article but don’t have much time? Use one of these five newsletter article types.
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B2B content falls into four topics, so when you understand these master topics, you can easily generate a variety of content for your clients.
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Naturally lead your B2B prospect on the buyer’s journey with these trail-building strategies.
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