Content Marketing
Content marketing is a growing area of B2B marketing and includes all types of content produced to educate and inform potential prospects.
If you’ve ever struggled to come up with new ideas for your copywriting projects, here’s how a blog — and a deadline — can help.
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Getting people on your email newsletter list is just step one. Here’s how to get them to read and engage with your content.
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An email newsletter is an excellent way to get more prospects into your sales funnel. Here are five simple tips to help you get more subscribers.
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Writing every day is a proven way to sharpen your writing skills. Here’s a way to turn your articles into samples and make money from them too.
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Many B2B buyers perform a micro-moment search before they buy. Here’s how to capitalize on the opportunity to get their attention early in the buying cycle.
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Creating content without a strategy isn’t effective. Here’s how to create a simple content marketing strategy that works.
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Need to write a newsletter article but don’t have much time? Use one of these five newsletter article types.
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B2B content falls into four topics, so when you understand these master topics, you can easily generate a variety of content for your clients.
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Naturally lead your B2B prospect on the buyer’s journey with these trail-building strategies.
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When you use these storytelling techniques, your articles will be more interesting and engaging. And you’ll get noticed as a writer too.
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