Direct Response Archives - B2B Writing Success

A 5-Step Method for Better B2B Sales Copy

Written by Steve Slaunwhite on June 28, 2018 · 1 Comment

Stay on target when you use this 5-step strategy to write high-performing B2B sales copy faster and easier. Read more »

Writing B2B radio ads can be fun and profitable. Here are eight tips to help you write a good ad when you land a client. Read more »

Writing radio commercials for B2B companies can be fun and lucrative. Here’s how you can find those gigs. Read more »

While much of B2B copywriting involves short copy, there are times you’ll want to use B2B long form copy. Here are seven examples. Read more »

What seemed like junk ended up being a treasure from copywriting legend Claude Hopkins. Read more »

Join us August 2 – August 25 for real-time reporting from the 4 Weeks to B2B Mastery Virtual Workshop hosted by Steve Slaunwhite. Read more »

Join us July 6 for the B2B Writing Success Member Update when we’ll discuss how B2B direct-response copywriting is unique. Read more »

B2B copywriting isn’t all content marketing. Mac Bull looks at how B2B marketing also incorporates direct-response copywriting. Read more »