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Social Media and Mobile Marketing

Companies that once ignored social media are now embracing it. Social media changes almost daily and B2B companies rely on freelancers with up-to-date knowledge to run their social media campaigns. Find resources here to help you stay current with social media and mobile marketing strategies.

How Do You Create a Sustainable Marketing Plan?

How Do You Create a Sustainable Marketing Plan?

May 12, 2022

As I worked through pandemic-induced changes, I uncovered a more sustainable marketing plan. Here are my recommendations for you.

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Facebook Marketing Success Tips for Today

Facebook Marketing Success Tips for Today’s Audiences

April 18, 2022

Facebook business rules change… and Facebook users get savvier. Use these updated Facebook marketing tips to succeed with today’s ads.

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5 Fears I Had to Face Before Creating Content

5 Fears I Faced and Beat So I Could Create Content on LinkedIn

March 7, 2022

Creating content positively impacts your business. But if you’re not consistent, you may need to overcome one of these five fears.

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SM Roadmap: A Social Media Strategy

Social Media Roadmap: A Social Media Strategy Recap

February 15, 2022

In Module 16 of our Social Media Marketing Roadmap, we recap what we’ve covered, and we talk how to achieve success with a social media strategy.

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SM Roadmap: Strategy for B2B/B2C Clients

Social Media Roadmap: Strategy for B2B/B2C Clients

February 8, 2022

When you’re designing a social media marketing strategy for a B2B/B2C client, the messaging can get tricky ─ consider these things.

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SM Roadmap: Strategy for B2B-Only Clients

Social Media Roadmap: Strategy for B2B-Only Clients

February 2, 2022

There are specific customer behaviors that B2B-only clients need to consider… and adjust for… when planning social media strategy.

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Social Media Roadmap: The Social Media Review

Social Media Roadmap: The Social Media Review

January 25, 2022

You can’t just set and forget your social media plan. There’s a rinse and repeat loop you need to follow in a social media review.

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Social Media Roadmap: Batch Scheduling

Social Media Roadmap: Batch Scheduling

January 18, 2022

For your social media plan to work for you, you need an efficient and effective implementation system — like, say, batch scheduling.

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Social Media Roadmap: Control the Narrative

Social Media Roadmap: Control the Narrative

January 11, 2022

Now that you have strategies and tactics to make your client’s social media shine, you need the right words… to control the narrative.

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Social Media Roadmap: Get Your YouTube Video Seen

SM Roadmap: Get Your YouTube Video in Front of the Right Audience

January 4, 2022

Effective YouTube videos work best… when you get the video seen by the right audience, make them want to watch, then keep them engaged.

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