Social Media and Mobile Marketing Archives

Make B2B Social Media Work Harder for Your Clients

Written by Candice Lazar on December 10, 2018 · Leave a Comment

Many B2B companies use social. A few more do social monitoring. But here’s the important next step… Read more »

Create a Visual Portfolio with Instagram Stories

Using Instagram Stories to Create a Visual Portfolio

Capture your prospect’s attention with a visual portfolio. It’s easy to create one using Instagram Stories. Here’s what you need to know… Read more »

Avoid This Common Social Media Mistake

Don’t make a social media mistake that can damage your business. Make sure your social media posts enhance your business instead. Read more »

How LinkedIn Helps with Thought Leadership

Find out how one B2B company has used LinkedIn to provide thought leadership, develop a brand, and attract future customers. Read more »

Putting Your LinkedIn Profile to Work

Find out how to add people to your network, join groups and follow companies. Plus, discover two ways to "face the public," and get noticed. Read more »

Adding Credibility to Your LinkedIn Profile

Discover how to add credibility boosters such as recommendations and endorsements to your LinkedIn profile so you stand out to your prospects. Read more »

The Next Step: Your LinkedIn Summary

Leaving your LinkedIn summary blank is like putting up a blank billboard. Here’s how to write a summary that appeals to your best prospects. Read more »

Build a Search-Friendly LinkedIn Header

The first step in building a powerful LinkedIn profile is to create a header that will help your best prospects find you when they search. Read more »

Reality Blog: Failures and Funnels

John Mullen experimented with a Facebook Ad funnel. In this week’s Reality Blog, he looks at what he learned from his first paid ads. Read more »