Social Media and Mobile Marketing

Companies that once ignored social media are now embracing it. Social media changes almost daily and B2B companies rely on freelancers with up-to-date knowledge to run their social media campaigns. Find resources here to help you stay current with social media and mobile marketing strategies.

What the Buyer's Journey on LinkedIn Means for You

The Buyer’s Journey on LinkedIn and What It Means for You

October 27, 2022

To make the most of LinkedIn’s lead generation potential for your business, you need to understand the buyer’s journey on LinkedIn.

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8 Freelance Writer LinkedIn Profile Mistakes

8 Freelance Writer LinkedIn Profile Mistakes You Should Fix

September 26, 2022

Freelancers can get most of their leads from LinkedIn, so a strong profile is critical. Here are eight LinkedIn profile mistakes writers make.

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Vulnerable or Unique LinkedIn Content? Not Always

Why Your LinkedIn Content Doesn’t Have to Be Vulnerable or Unique

August 1, 2022

Being genuine is absolutely table stakes. But does that translate to needing to be vulnerable or unique? Divya Agrawal says, “No.”

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Your Daily LinkedIn Marketing To-Dos for Your Biz

Your Daily LinkedIn Marketing To-Dos to Build Your Business

July 14, 2022

Dividing your marketing efforts into consistent monthly, weekly, and daily LinkedIn marketing tasks keeps your pipeline full.

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LinkedIn Marketing Tips for Recent Updates

LinkedIn Marketing Tips for Recent Updates

June 7, 2022

As LinkedIn makes changes to keep you on the platform longer, here’s what you need to know about the impact to your LinkedIn marketing.

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How Do You Create a Sustainable Marketing Plan?

How Do You Create a Sustainable Marketing Plan?

May 12, 2022

As I worked through pandemic-induced changes, I uncovered a more sustainable marketing plan. Here are my recommendations for you.

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Facebook Marketing Success Tips for Today

Facebook Marketing Success Tips for Today’s Audiences

April 18, 2022

Facebook business rules change… and Facebook users get savvier. Use these updated Facebook marketing tips to succeed with today’s ads.

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5 Fears I Had to Face Before Creating Content

5 Fears I Faced and Beat So I Could Create Content on LinkedIn

March 7, 2022

Creating content positively impacts your business. But if you’re not consistent, you may need to overcome one of these five fears.

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SM Roadmap: A Social Media Strategy

Social Media Roadmap: A Social Media Strategy Recap

February 15, 2022

In Module 16 of our Social Media Marketing Roadmap, we recap what we’ve covered, and we talk how to achieve success with a social media strategy.

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SM Roadmap: Strategy for B2B/B2C Clients

Social Media Roadmap: Strategy for B2B/B2C Clients

February 8, 2022

When you’re designing a social media marketing strategy for a B2B/B2C client, the messaging can get tricky ─ consider these things.

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