Social Media and Mobile Marketing

Companies that once ignored social media are now embracing it. Social media changes almost daily and B2B companies rely on freelancers with up-to-date knowledge to run their social media campaigns. Find resources here to help you stay current with social media and mobile marketing strategies.

The Hidden Opportunity in LinkedIn Job Alerts

The Hidden Opportunity in LinkedIn Job Alerts

November 15, 2021

Applying for jobs can be a discouraging exercise… but not when you see the hidden opportunity in LinkedIn job alerts.

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Social Media Mktg Roadmap: The 3 Vs of Branding

Social Media Marketing Roadmap: The 3 Vs of Branding

November 9, 2021

For social media marketing to be effective, your client needs to have a recognizable brand. Help them develop the three Vs of branding.

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Social Media Marketing Roadmap: The Basics

Social Media Marketing Roadmap: The Basics

November 2, 2021

Social media strategy can be confusing. Use this article and the Roadmap to help your clients build their social media marketing plan.

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Likes and Comments Are Overrated

Likes and Comments Aren’t Everything — Focus Here Instead

October 14, 2021

The easiest metrics to count are Likes, comments, views, and followers. But Likes and comments aren’t everything — these matter more.

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8 LinkedIn Post Examples for More Inbound Leads

8 LinkedIn Post Examples for More Inbound Leads

September 6, 2021

Do for yourself what you do for your clients. Use these eight LinkedIn post examples to generate more inbound leads… for yourself.

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Why B2B clients need an app

Help Your B2B Clients Increase Their Brand Visibility with an App

June 28, 2021

Help your clients connect with their target customers, engage them, build brand loyalty, and stay more visible… with an app.

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Reality Blog: New LinkedIn Character Limits

Reality Blog: New LinkedIn Character Limits Update

March 9, 2021

I pasted in my new summary text, and still had space. LinkedIn increased its character limit for profiles, and here’s what changed.

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Make Your B2B Copywriting "Lean" into Persuasion

Make Your B2B Copywriting “Lean” into Persuasion

November 19, 2020

B2B copywriting has to persuade people with different roles and different goals. That’s why you need to create copy that speaks to a CEO, a purchasing agent, and an operations manager, for example.

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Smartphones, Content, and the B2B Buying Experience

Smartphones, Content, and the B2B Buying Experience

May 3, 2020

Follow these three content marketing best practices to capture a trending preferred B2B buying experience.

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Five Tips for More Effective B2B Social Media

Five Strategies for More Effective B2B Social Media Marketing

April 30, 2020

Having a B2B social media presence is required for B2B companies today. But which platform? Who are you talking to? What are you saying? Follow these five tips to improve the success of your B2B social media marketing strategy.

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