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Web Copywriting

In the online world content is king and B2B companies are turning to freelance copywriters more and more to provide them with web page copy, blogs, and SEO advice. Explore the vast array of web writing strategies that will open the doors to new B2B clients for your business.

Why Your B2B Videos Need to Work with No Sound

Why Your B2B Videos Need to Work with No Sound

November 17, 2020

Consuming content via B2B videos is becoming more common. But that brings with it some “silent” responsibilities marketers must attend to.

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Reality Blog: The Online Accessibility Act

Reality Blog: The Online Accessibility Act

November 11, 2020

The Online Accessibility Act has the potential to impact every U.S.-based website, including yours and mine. And here are the details.

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Reality Blog: My Website Needs SEO Services ASAP

Reality Blog: My Website Needs SEO Services ASAP

October 21, 2020

I was thrilled to hear my prospect say, “My website needs SEO services.” After a few clicks, I knew SEO wasn’t the issue with the site.

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Reality Blog: Avoiding the Perils of Carousels

Reality Blog: Avoiding the Perils of Carousels

October 14, 2020

This week, our topic is all about avoiding of those pesky perils of carousels on your (or your client’s) website.

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Reality Blog: Red Flag Checklist for Your Website

Reality Blog: Red Flag Checklist for Your Website

October 7, 2020

So, I made quite a few small changes to my site and then assembled them into a red flag checklist for your website.

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Reality Blog: Keyword vs. Keyword Phrase

Reality Blog: Keyword or Keyword Phrase? That Is the Question

June 17, 2020

I changed my homepage from a keyword to a keyword phrase, and my website is now prominently displayed on page one of the SERPs!

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An SEO Checklist for Your B2B Writing Website

An SEO Checklist for Your B2B Copywriting Website

June 11, 2020

The truth is that for a “normal” freelance website, the whole SEO process is pretty simple if you understand Google’s algorithms. Use our checklist to hit the high points.

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Reality Blog: Heard About These Google Apps?

Reality Blog: Heard About These Google Apps?

June 10, 2020

These aren’t secret Google apps I discovered by wandering their campus halls — after hours, all in black, with night-vision goggles.

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Reality Blog: An Intro to Website Analytics

Reality Blog: An Intro to Website Analytics

June 3, 2020

When a visitor arrives at your site, what do they do? How can you know for sure? Better than a crystal ball, website analytics show you exactly what they are doing.

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3 Must-haves for SEO and Content Marketing

3 Must-Have Elements of SEO and Content Marketing

November 11, 2019

Before you start writing content for a client, make sure you’ve got these three must-have elements for good SEO and content marketing.

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