White Papers Archives - B2B Writing Success

The Role of White Papers in Today’s B2B Marketing

Written by Gordon Graham on January 15, 2018 · Leave a Comment

In this video interview, Gordon Graham discusses the place white papers have in today’s B2B marketing strategy. Read more »

If an expert copywriter calls and asks for your help on a client project, what would you do? Here are 3 tips you can use. Read more »

Even if you don't write white papers, here are seven things about them you need to know as a B2B copywriter. Read more »

Where do you go when you need to do B2B research for a white paper, article, or e-book? Try these five overlooked resources. Read more »

Gordon Graham talks about how B2B companies are using white papers and how you can add them to your content marketing services. Read more »

Join us August 2 – August 25 for real-time reporting from the 4 Weeks to B2B Mastery Virtual Workshop hosted by Steve Slaunwhite. Read more »

Join us July 14 – August 13 for real-time reporting from the first-ever 4 Weeks to B2B Pro Virtual Workshop hosted by Steve Slaunwhite. Read more »

Don’t forget SEO when you write a white paper. Including the proper keywords will help your white paper get found and read. Read more »

Do you dread conducting B2B interviews? Overcome your fear with these helpful strategies and be confident in your next interview. Read more »

When you need a new white paper or bait piece for your website, try this clever trick to get it done quickly and easily. Read more »