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Reality Blog: Too Busy for Marketing?

Reality Blog: Too Busy for Marketing?

August 3, 2016

Three months ago, I said I’d get my website back up and running. “At most, it should take me a week,” I said. Guess what? Yep. Still down. And once my website was online again, I said I’d start sending some email marketing out, too. Need I say it? No website, no emails. Well, I’m a bit embarrassed by that, and it’s not something I like admitting. But long ago, I promised you the good, the bad, and the ugly, so there it is. Luckily, there is some…

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Reality Blog: Too Many Books, Not Enough Time

Reality Blog: Too Many Books, Not Enough Time

August 17, 2016

As a writer, I have a problem when it comes to reading books. I feel like I need to read every… single… word. Anyone else have that problem? I’m not sure if it’s because I feel guilty, as an author, when I skim over another writer’s work. Or if I’m subconsciously validating my own writing when I avoid skimming over someone else’s. It makes no sense to me. But I do it all the same. I’ve tried speed reading. Studied it in-depth, really. I’ve even…

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Reality Blog: Stay Focused on Your Priorities

Reality Blog: Stay Focused on Your Priorities

October 13, 2016

How many emails do you find in your inbox each day? How many Facebook Ads pop into your feed? How many direct-mail sales letters do you receive? My guess: a lot. Every day, we’re drowning in a deluge of marketing messages. And for marketers like us, it’s even worse. Why is it worse? Because we’re being targeted. You see, the ones who know marketing best are also the ones who teach, train, and consult others on how to market. And their easiest ta…

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7 Freelance Tips for B2B Copywriters from Bootcamp

7 Freelance Tips for B2B Copywriters from Bootcamp

November 1, 2016

Freelancing can feel intimidating, especially when you’re first starting out. Many B2B copywriters come from the “safe haven” of a job in Corporate America. Safe, in this case, meaning a steady paycheck, benefits, and some paid vacation time. To help you build a stable — and profitable — copywriting business, we’ve got some freelance tips from the presenters at AWAI’s recent FastTrack to Copywriting Success Bootcamp and Job Fair. Each of them tal…

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Is it Time to Simplify Your Copywriting Business?

Is it Time to Simplify Your Copywriting Business?

November 3, 2016

Should you simplify your copywriting business? If you are finding yourself in a struggle with the day-to-day operations of your business, or if you are just flat-out overwhelmed, then maybe it’s time for a change. You may need to simplify certain aspects of your business, or maybe dive in deep and do a complete overhaul. It’s easy to keep adding and adding to your business and then one day realize it’s gotten too complicated. But with a few adjus…

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Raise Your B2B Copywriting Income

June 21, 2013

…I’ve put together a short video to answer one of the questions that came up in AWAI’s B2B Copywriting Forum – ” How do I increase my income as a B2B copywriter?” Watch this video and find out four things you can do to start increasing your income. This article is reserved content for B2B Writing Success premium members. To continue reading this article please log in or become a member today….

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