B2B Writing Success Podcast

Join Master Copywriter Steve Slaunwhite each Tuesday for tips on B2B copywriting, landing clients, and growing your freelance B2B copywriting business. B2B Writing Success will inspire and encourage you! Subscribe so you don't miss a single episode.

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Writing Radio Ads for Fun and Money - Part 1

01-03-2017

While many B2B companies don't advertise on the radio, there are some who do. In the first of a two-part series, Steve Slaunwhite explains how you can find companies who use radio and get the opportunity to write the script.

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Filetype: MP3 - Size: 21.58MB - Duration: 15:39 m (192 kbps 44100 Hz)





Managing a Website Writing Project

12-27-2016

Website projects are profitable high-profile projects. If you shine on a website project, you're likely to get more business from the client. Follow these strategies to manage a website writing project like a pro.

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Filetype: MP3 - Size: 30.58MB - Duration: 22:06 m (192 kbps 44100 Hz)





The SECOND Step to Reaching Your Goal

12-20-2016

Steve SlaunSetting your goal is the first step but if you don't do the second step, you're unlikely to achieve the goal. Steve Slaunwhite explains what you can do to drastically increase the chance of accomplishing your most important goals. white

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Filetype: MP3 - Size: 19.79MB - Duration: 14:15 m (192 kbps 44100 Hz)





When to Charge for Revisions

12-13-2016

A client asks for major revisions after you're done or they change direction in the middle of the project. How do you handle this awkward situation and when do you charge for the extra work?

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Filetype: MP3 - Size: 26.6MB - Duration: 19:12 m (192 kbps 44100 Hz)





How to Evaluate a Possible Niche

12-06-2016

When you're looking at a niche or target market, how do you know if it's one where you can find plenty of clients? Steve Slaunwhite shares tips on evaluating a niche so you can choose one where your business will thrive.

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Filetype: MP3 - Size: 23.91MB - Duration: 17:14 m (192 kbps 44100 Hz)





The 4 Content Master Topics

11-29-2016

No matter how many articles or blogs you write, they all fall into one of four master topic categories. Steve Slaunwhite outlines the four categories and explains the goal of each one.

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Filetype: MP3 - Size: 18.87MB - Duration: 13:34 m (192 kbps 44100 Hz)





Should "Local" be Your Niche?

11-22-2016

Selecting a target market or niche will often lead to faster success. But can local businesses be a viable niche? Steve Slaunwhite explores the potential as a local B2B specialist.

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Filetype: MP3 - Size: 23.16MB - Duration: 16:42 m (192 kbps 44100 Hz)





When Long Form Copy Works in B2B

11-15-2016

One of the characteristics of B2B that many writers like is the prevalence of short copy. But there are some exceptions. Steve Slaunwhite explains when long form copy works in B2B.

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Filetype: MP3 - Size: 30.96MB - Duration: 22:22 m (192 kbps 44100 Hz)





Writing for Micro-Businesses with Juliet Austin

11-08-2016

Steve Slaunwhite talks with Juliet Austin on writing for micro-businesses — those with less than $2 million in sales and less than 10 employees. The opportunity might surprise you.

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Filetype: MP3 - Size: 29.93MB - Duration: 21:37 m (192 kbps 44100 Hz)





8 More Ways to Write Faster

11-01-2016

When you can write faster, you can increase your income, reduce your hours, or both. Use these eight tips from Steve Slaunwhite to complete your writing projects in less time.

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Filetype: MP3 - Size: 30.96MB - Duration: 22:22 m (192 kbps 44100 Hz)





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