B2B Writing Success Podcast

Join Master Copywriter Steve Slaunwhite each Tuesday for tips on B2B copywriting, landing clients, and growing your freelance B2B copywriting business. B2B Writing Success will inspire and encourage you! Subscribe so you don't miss a single episode.

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Crafting Your Email Signature

02-02-2016

Are you overlooking a powerful marketing tool? Steve Slaunwhite talks about the value of your email signature and the role it can have in your marketing in this week's podcast.

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Filetype: MP3 - Size: 29.13MB - Duration: 21:09 m (192 kbps 44100 Hz)





Dealing with Deadline Stress

01-26-2016

Your deadline is looming and you're not done with your copy. How do you deal with deadline stress? Steve Slaunwhite has practical strategies to help you avoid and cope with stress.

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Filetype: MP3 - Size: 25.88MB - Duration: 18:41 m (192 kbps 44100 Hz)





Writing for Solos

01-19-2016

Is it worth your time to write for businesses run by solo entrepreneurs? The answer isn't always no! Find out how to determine if a solo entrepreneur would be a good client.

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Filetype: MP3 - Size: 21.23MB - Duration: 15:17 m (192 kbps 44100 Hz)





A Simple Way to Make a Cold Call

01-12-2016

The dreaded cold call … is it as bad as you think? It doesn't have to be. Try this radically simple method for making cold calls less intimidating.

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Filetype: MP3 - Size: 27.75MB - Duration: 20:02 m (192 kbps 44100 Hz)





Leverage Your Product Knowledge

01-05-2016

Do you have advanced knowledge about a product or industry? Find out why clients love to find a copywriter who understands their industry and how to leverage your knowledge to land clients in that market.

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Filetype: MP3 - Size: 23.06MB - Duration: 16:37 m (192 kbps 44100 Hz)





Simple Negotating Strategies

12-29-2015

What do you do when the client balks and your price and asks if you can do better? Steve Slaunwhite explains when you should negotiate and gives you five ways to negotiate on price.

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Filetype: MP3 - Size: 24.15MB - Duration: 17:25 m (192 kbps 44100 Hz)





Should I Take the Lead?

12-22-2015

Freelance copywriters don't typically operate as the project manager or marketing director on a project. But that doesn't mean you can't. Steve Slaunwhite explains when you may want to take the lead on a project.

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Filetype: MP3 - Size: 25.03MB - Duration: 18:03 m (192 kbps 44100 Hz)





Getting B2B Scripting Gigs, Part 2

12-15-2015

In part two of Steve Slaunwhite's two-part series on scriptwriting, find out how to write all four types of B2B scriptwriting projects. Use these tips to develop better scripts for your clients.

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Filetype: MP3 - Size: 34.04MB - Duration: 24:37 m (192 kbps 44100 Hz)





Getting B2B Scripting Gigs

12-08-2015

In the first part of a two-part podcast, Steve Slaunwhite has tips to help you land B2B script-writing projects. Find out the four types of B2B scripts and why the process for landing them is a different than other projects.

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Filetype: MP3 - Size: 27.99MB - Duration: 20:13 m (192 kbps 44100 Hz)





Should you get a VA?

12-01-2015

At what point in your freelance career does it make sense to hire a virtual assistant? Steve Slaunwhite has some suggestions for when and how a virtual assistant can be a big help.

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Filetype: MP3 - Size: 32.37MB - Duration: 22:32 m (192 kbps 44100 Hz)





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